ADVANCED MICRO DEVICES

BY: Vedavyas.M.Shenoy

A M D

• Formally incorporated on May 1, 1969, by Jerry Sanders, along with seven of his colleagues from Fairchild Semiconductor.

• Is an American multinational semiconductor company based in Sunnyvale, California, United States.

• Develops computer processors and related technologies for business and consumer markets.

FIRST PRODUCT

• In November 1969 the company manufactured its first product, the Am9300, a 4-bit MSI shift register, which began selling in 1970.

FIRST SUCCESS

• In 1970, AMD produced its first proprietary product, the Am2501 logic counter, which was highly successful.

• Its best-selling product in 1971 was the Am2505, the fastest multiplier available.

ENTRY TO RAM CHIPS

• In 1971 AMD entered the RAM chip market, beginning with the Am3101, a 64-bit bipolar RAM.

• That year AMD also greatly increased the sales volume of its linear integrated circuits, and by year end the company's total annual sales reached $4.6 million.

AMD WENT PUBLIC

• In September 1972.• The company was a second source for

Intel MOS/LSI circuits by 1973, with products such as Am14/1506 and Am14/1507, dual 100-bit dynamic shift registers.

GETTING BETTER

• By 1975 AMD was producing 212 products.• AMD entered the microprocessor market with

the Am9080• In 1977 AMD entered into a joint venture

with Siemens.• AMD closed its Advanced Micro Computers

subsidiary in late 1981, after switching focus to manufacturing second-source Intel x86 microprocessors.

INTEL - AMD

• Intel and AMD entered into a 10-year technology exchange agreement, first signed in October 1981 and formally executed in February 1982.

• In 1982 AMD become a second-source manufacturer of Intel's x86 microprocessors and related chips, and Intel provided AMD with database tapes for its 8086, 80186, and 80286chips.

AMD vs INTEL

• Throughout the 1980s, AMD was a second-source supplier of Intel x86 processors.

• In 1991, it introduced its own 386-compatible Am386, an AMD-designed chip. Creating its own chips, AMD began to compete directly with Intel.

• AMD had a large and successful flash memory business, even during the dotcom bust.

• AMD announced the acquisition of ATI Technologies on July 24, 2006.

• Since 2010, all of the company's graphics processing products have been marketed under the AMD brand name.

RESTRUCTURING

• On October 16, 2014, AMD announced a new restructuring plan along with its Q3 results.

• As part of this restructuring 7% of AMD's global workforce will be laid off by the end of Q4 2014.

PRODUCTS AND TECHNOLOGIES

LATEST PROCESSORS

• Bulldozer - AMD's CPU codename for the second latest server and desktop processors.

• Hondo - Latest processor series used in Tablet computers.

• Vishera - Current FX series processor lineup targeting the desktop performance market.

• Llano - AMD's first APU built for laptops.

• Jaguar - latest x86 processor core from AMD aimed at the low-power/low-cost market.

AMD'S MAIN PRODUCTS

• Microprocessors • Motherboard chipsets• Embedded processors & graphics

processors for servers, workstations and personal computers

• Embedded systems applications.

GRAPHICS PRODUCTS

• Radeon – brand for consumer line of graphics cards.

• AMD FirePro – brand for professional line of graphics cards for workstations.

• AMD FireStream – brand for discontinued product line targeting stream processing and GPGPU as used in various industries.

• AMD FireMV – brand for discontinued product line targeting multi-monitor setups in professional environments.

• AMD Eyefinity – Facilitates multi-monitor setup of to 6 monitors per graphics card.

• AMD TrueAudio – acceleration of audio calculations.

• Unified Video Decoder (UVD) – acceleration of video decoding.

• Video Codec Engine (VCD) – acceleration of video encoding.

AMD FX 9590

Features

• The Steamroller architecture which is a viable option for APUs has been built around a 28nm node which sacrifices clock speed to deliver more performance per clock.

• Advanced 3D gaming• Complex 3D modeling• HD video editing

• AMD Turbo CORE Technology• AMD FX Processors come equipped with AMD Turbo CORE

Technology 2. Technology is a performance boosting technology that helps increase performance on the applications that need it the most.

• HyperTransport™ Technology• Up to 8.0GB/s HyperTransport™ I/O bandwidth; Up to

16GB/s in HyperTransport Generation 3.0 mode• Up to 37GB/s total delivered processor-to-system

bandwidth (HyperTransport bus + memory bus)• Benefit: Quick access times to system I/O for better

performance.

• AMD PowerNow!™ AMD Technology (Cool'n'Quiet™ Technology)

• Enhanced power management features which automatically and instantaneously adjusts performance states and features based on processor performance requirements

• C6 power state flushes the cache and removes voltage from individual cores to help reduce power consumption

• Separate memory controller power control• Works automatically without the need for drivers or BIOS

enablement.• Benefit: Helps users get more efficient performance by

dynamically activating or turning off parts of the processor.

All of these mean only one thing !! PERFORMANCE !

Guinness World Record Achievement !!!• On August 31, 2011, in Austin, Texas, AMD achieved

a Guinness World Record for the "Highest frequency of a computer processor": 8.429 GHz.

• The previous record was 8.308 GHz, with an Intel Celeron 352 (one core).

• On November 1, 2011, geek.com reported that Andre Yang, an overclocker from Taiwan, used an FX-8150 to set another record: 8.461 GHz.

THANK YOU!!