advertising now

35
Advertising NOW

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Page 1: Advertising NOW

Advertising NOW

Page 2: Advertising NOW

|| The Digital Age ||

Image Source: http://www.masternewmedia.org/images/google_trust4.gif

Page 3: Advertising NOW

|| Everything Changes ||

We went from.. ONE TO MANY.

to..

MANY TO MANY.

canstockphoto.com

Page 4: Advertising NOW

|| Communication is constant ||

Image Source: pixelborne.com

Page 5: Advertising NOW

|| Tribes are taking over ||

Image Source: http://marketyourstartup.com/2009/08/seth-godin-tribes/

Page 6: Advertising NOW

|| It’s a good change! ||

and tweeting helps but..

Image Source: socialnomics.com

Page 7: Advertising NOW

What hasn’t changed?

Page 8: Advertising NOW

|| What doesn’t change? ||

#1

People will talk, for better or worse.

Page 9: Advertising NOW

#2

|| What doesn’t change? ||

You still need to offer something great.

Image Source: washideas.wordpress.com

/

Page 10: Advertising NOW

#3

|| What doesn’t change? ||Im

age Source: pbase.com

You still need to get their attention and make a lasting impression.

Page 11: Advertising NOW

How do you make A BIG IMPRESSION?

Page 12: Advertising NOW

|| Make an effort to ||

Combine Online& Traditional

Channels.

Image Source: marketmango.com

Page 13: Advertising NOW

|| Make your goal be to ||

Start Conversationsaround your

Brand.

Page 14: Advertising NOW

|| Start big, and go bigger ||

Don’t forget about the other things that make the

BIG PICTURE.

Image Source: directtrafficmedia.co.uk

Page 15: Advertising NOW

|| Traditional Media ||Im

age Source:: tvisnotdead.com

Traditional advertising works too!

Page 16: Advertising NOW

They still respond to traditional media.

|| Not everyone is connected 24/7 ||Im

age Source: relationship-economy.com

Page 17: Advertising NOW

Think about it..

Page 18: Advertising NOW

Does your targetaudience ever drive?

Page 19: Advertising NOW

Or maybe they walk?

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Either way..

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They are exposed to walls, vehicles, and sidewalks all day long..

Image Source: hom

ad.wordpress.com

Page 22: Advertising NOW

Make a BIG IMPACT!

This is your chance to..

Page 23: Advertising NOW

Remember..

You can choose not to go on the internet..

SKIP AD

Page 24: Advertising NOW

But you can’t choose what you see on the streets.

Page 25: Advertising NOW

|| Raise awareness ||

If you make a BIG statement, you will attract followers!

Page 26: Advertising NOW

|| Truckside Advertising! ||

When one is stuck in rush hour, they have plenty of time to SEE YOU.

** Hey, I need a landscaper! **

Page 27: Advertising NOW

|| Larger than life billboards! ||

The more one sees your brand advertised, the more likely they will TRY YOU OUT.

** I almost forgot about Kit Kats! **

Image Source: dnaservices.co.za

Page 28: Advertising NOW

|| Building Wraps! ||

If your building is bare, how do they know what you do?

** I never knew this was here! **

Image Source: giganticsigns.com

.au

Page 29: Advertising NOW

|| Guerrilla Tactics! ||

Non-traditional methods STILL NEED PRINT.** Does this shock you? **

Image Source: guerrillaprom

os.com

Page 30: Advertising NOW

Social Media helps butdoes it attract everyone?

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|| Hybrid Marketing ||

Not unless you THINK BIG!Im

age Source: ww

w.am

sterdamadblog.com

/

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And don’t forget to

PRINT BIG!

Page 33: Advertising NOW

|| This is advertising NOW. ||

Page 34: Advertising NOW

So, what’s your BIG idea?

Page 35: Advertising NOW

Contact us at Speedpro Imaging Saint Paul for a free consultation!

651-917-3000

www.SpeedproSaintPaul.com