ADVERTISING & SPONSORSHIP

PROSPECTUS

2013

Ph: (07) 3355 7744

Fax: (07) 3855 1255

Email: marketing@keperragolf.com.au

Keperra Country Golf Club

The Keperra Country Golf Club has been attracting local and interstate attention from members of

the golfing community since 1930 when it first commenced trading. Since then, a lot has changed

but the ethos remains. A Club built around those who enjoy the game and the company it provides.

Today KCGC members are reflective of a growing number of Baby Boomers who are reaching the

point of retiring and enjoy the lifestyle it brings. However, the Club is beginning to attract a much

younger and professional market who are taking advantage of the championship course and value

offered by the Club.

Membership Demographic and Traffic

Below is the traffic experienced at the Club during normal operation as well as demographic and

social behaviour information of the average Keperra member.

Day / Competition Golf Course Club Bar

Monday (Veterans) 120 80

Tuesday (Ladies) 200 50

Wednesday (Male) 300+ 150+

Thursday (Mixed) 250+ 60

Friday 250+ 100+

Saturday (Male) 400+ 250+

Sunday (Social) 450+ 350+

The average Keperra Country Golf Club member is male at the age of 50.28 years old and 64%

(1200+ members) of our members live within the suburbs of 4051 - 4069. They enjoy a relaxed and

social lifestyle whereby sharing a drink with their mate after a game is just as important as the game

itself. Keperra’s members are very loyal and supportive of the club.

Sponsorship & Membership

At Keperra Country Golf Club, membership and sponsorship go hand in hand, with many of our long

term members taking of advantage of our Club Sponsorship and Golf membership bundle. With

packages starting from as low as $2099, call Michael Dash on 3355 7744 to find out exactly how the

Keperra Country Golf Club can expand your business.

2013 Events overview

2nd February KCGC Opening Day

24th March Men’s Foursomes Championships

28th April Final round of the Ladies and Gent’s Club Championships

8th June Final round of the Club Matchplay

28th July Mixed Foursomes Championships

10th August Final round of the President’s 4Ball

28th September Final round of the Club Nett Matchplay

15th – 19th October Keperra Bowl (National Selection Event)

Levels of Sponsorship available at Keperra Country Golf Club

Corporate Membership (minimum of 2 years)

As part of the Club’s commitment to supporting local businesses, the Club has devised a corporate

membership aimed at those members looking to provide hospitality to their clients and colleagues.

As a Corporate Member of the Keperra Golf Club, you will be able to enjoy full social playing rights

for a maximum of 4 players on motorised carts. An active house account will be set up for both the

bar and golf shop. You will also be able to build into your membership the following options at a

reduced rate:

Club Competitions,

In house advertising,

On course advertising, and

KCGC Billboard.

Each Corporate Membership is tailored individually to suit each of our clients. To set up an

appointment to see how Keperra Country Golf Club can assist you and your business, contact

Michael Dash on 3355 7744 or email at Marketing@keperragolf.com.au

In House Advertising

Clubhouse:

$500 per annum and includes the following:

Benefits: Website listing with Company logo (built in link to website), address and all contact

details.

2 x Power Point slides to be played as part of Club’s In house slideshow (15 min per

show).

Business card and DL flyers placed in the Clubhouse foyer on the preferred traders

stand.

Insertion in our ‘monthly snapshot’ (newsletter) which is emailed out to all existing

members of the club.

On Course Advertising:

Club Sponsor Sign:

Gold: $2000 per annum for a 1m x 66cm full colour sticker (3 max).

Silver: $800 per annum for a 50cm x 50cm full colour sticker (8 max).

Bronze: $600 per annum for a 40cm x 40cm full colour sticker (10 max)

Benefits: Expose your brand and contact details to the full Keperra Country Golf Club member

base as often as they play (many daily) and become a sponsor of the club. Bundle

your advertising with in house package to be eligible for discounts.

KCGC Billboard:

$1300 rental per month (excluding set up costs)

Benefits: Expose your brand to the tens of thousands of greater North west Brisbane who

travel daily along Samford Road by car and those on the Ferny Grove train line. As

an added bonus, the Billboard is next to the Ferny Grove / Ferny Hills level crossing

which means the billboard has a captive audience during crossing. This billboard is

also clearly visible to those Keperra members playing on our famous ‘Old Course’.

Further incentives exist for Keperra Country Golf Club’s Corporate Members.

Club Competitions:

$660 per competition and includes the following

Benefits: Naming rights to the event

Club kiosk and website exposure

Point of sale opportunities

Field Banners x 4

Distribution of Promotional flyers

Microphone announcements throughout day

Advertising in Clubhouse via PowerPoint throughout day.

Opportunity to address post-game audience

Keperra Bowl

Each year the Keperra Country Golf Club plays host to the R & A Accredited Amateur Championship, Keperra Bowl. It presents a great opportunity to see Australia’s best young golfers of tomorrow and has played host to Rory Mcilroy, Marc Lieshman and Jason Day. A lot of these players will be using the Keperra Bowl as a platform with the aim of being selected in the national team. The Bowl is played over 4 days and attracts local and national media attention, with a range of sponsorship and advertising opportunities available exclusively to KCGC members.

Principal Sponsors Package (1 Max) $4000

Includes exclusive naming rights of the Tournament

On course advertising (for full duration of Tournament) in the form of:

Branded Tee Blocks 1st and 10th

Branded flags

Branded marquees x 2

Branded Tee markers (6 holes max)

Signage to be placed on practice fairway

In house advertising (for full duration of Tournament) in the form of:

Ability to super impose desired brand image (restrictions apply) on all KCGC photos of the

bowl to be viewed in the Clubhouse.

KCGC website listing, as well as continuous coverage on our club’s social media channels.

Point of sales material

Platinum Sponsors Package (2 Max) - $2500

On course advertising (for full duration of Tournament) in the form of:

2 x Branded Tee Blocks (excluding the 1st and 10th).

Branded flags.

Branded marquees x 1.

Branded Tee markers (4 holes as decided by KCGC Management).

Signage to be placed on practice fairway.

In house advertising (for full duration of Tournament) in the form of:

KCGC website listing, as well as continuous coverage on our club’s social media channels.

Point of sales material.

Bronze Sponsors Package (4 max) - $500

On course advertising (for full duration of Tournament) in the form of:

Signage to be placed on practice fairway.

Banners to be placed around Club Putting green.

In house advertising (for full duration of Tournament) in the form of:

KCGC website listing, as well as continuous coverage on our club’s social media channels.

Point of sales material.