affiliate networks: the next big platform
DESCRIPTION
This presentation is from Performance Marketing Summit 2014 in Salt Lake City. Session Description: WordPress, iOS and Facebook: all popular platforms made stronger by nurturing a community of developers. Affiliate networks can walk the same path and be the next big platform evolution.TRANSCRIPT
![Page 1: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/1.jpg)
Affiliate Networks: The Next Big Platform
![Page 3: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/3.jpg)
Pop Quiz
![Page 4: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/4.jpg)
Do you own a phone?
![Page 5: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/5.jpg)
Phone?
![Page 6: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/6.jpg)
Facebook or phone calls?
![Page 7: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/7.jpg)
Have you ever used your phone as a flashlight?
![Page 8: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/8.jpg)
Have you ever used your phone to take your pulse?
![Page 9: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/9.jpg)
This is Darth Vader
Wearing a Sombrero
![Page 10: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/10.jpg)
Minecraft – 8bit graphics worth $2.5 billion
![Page 11: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/11.jpg)
Angry Birds
![Page 12: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/12.jpg)
75 billion app downloads
![Page 13: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/13.jpg)
Do you own a computer?• 155,000 Apps in the Windows App Store• 250 million app downloads• Skype users make 50 billion minutes of calls per month• 1.1 billion people use Microsoft Office
![Page 14: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/14.jpg)
Do you use Wordpress?• Over 30,000 Wordpress Plugins
![Page 15: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/15.jpg)
Do you use Facebook?• 9 million apps• 50 million pages• 300 million photos per day• 148.56 million Candy Crush users each month
![Page 16: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/16.jpg)
Platform Success
Engage large communities of developers
![Page 17: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/17.jpg)
Why Should You Care?
![Page 18: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/18.jpg)
The Ingredients
Audience + Technology
![Page 19: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/19.jpg)
Affiliate Network ToolsSnapLinker
Product Discovery Bookmarklet Tool
Deep Link Generator
![Page 20: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/20.jpg)
Why one or two apps when you can have 10,000?
![Page 21: Affiliate Networks: The Next Big Platform](https://reader034.vdocuments.net/reader034/viewer/2022051411/546cd530af79597b298b517e/html5/thumbnails/21.jpg)
Affiliate Angry Birds?