http://www.flickr.com/photos/oregondot/

So then there was flooding…

Matt Kinshellatwitter.com/211infotwitter.com/mkinshella

211info.orgMattkinshella.com

SOCIAL

the-flintstones-characters.jpg thecartoonpictures.com

MEDIA

http://www.flickr.com/photos/flissphil/

http://www.flickr.com/photos/flissphil/

3 building blocks of a successful social media movement.

http://www.flickr.com/photos/popculturegeek/

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1

http://homepage.mac.com/w_wong/shelby/oct05/yoda_pug.jpg

http://www.flickr.com/photos/scazon/

Social object2

http://www.flickr.com/photos/birgerking/

Organization3

How can we LEAD a tribe?

STEP 1: Spread the object

Create the remarkable.

STEP 2: Add social lubricant

•Share buttons•Calls to action•Test for low-barriers

STEP 3: Create connections

•Online and off•Trust = know, like, respect•No really, engage•Find the leaders

http://www.flickr.com/photos/kojotomoto/

"Mr. Edison, please tell me what laboratory rules you want me to observe."Edison: "There ain't no rules around here. We're trying to accomplish somep'n!"— Thomas Edison

Coming March 2012

MattKinshella.com/learnin

Email: matt@211info.org Twitter: @mkinshella Phone: 503.416.2649