akoblitz portfolio behavior

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    ARIAQuick Guide t

    Stanford University

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    Ariana Koblitz -- Stanford University Product Design | ariansky@g

    Ariana Koblitz

    I aim to expand my tool kit on ways to bind engineering & user experience design, as itapplies to physical products, to change human behavior and experience for the bette

    GLASSCOOL PPILLBOX PRESENTOOL

    Friday, December 28, 2012

    mailto:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]:[email protected]
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    design brief process

    how do introduce a new way to cool your beverage?

    Design and implement a multi-part product using wide-spreadmanufacturing processes, using metals and plastics. - ME203

    GlassCool is my first foray into a full product development, fromconception to implementation. I chose to tackle Americandrinking habits. More specifically, American drinking habits whereit is most entrenched with old social cues.

    GLASSCOOLWATER

    tap water is not necessarily safe, and many households or places ofbusinesses do not own a filtering system installed for general use (suchas when freezing ice cubes)

    WATER IN USE

    When drinking juice or alcohol, ice serves as a coolant-- but when itmelts, it ends up diluting your drink.

    WATER IN CONTEXT

    the office, and the more exclusive bars, are places with entrenchedcultural habits that exist and are upheld to a high standard for the merereason of their existence at the time the establishment was founded.This incorporates decor as well clienteles style, manners, and includes

    their drinking habits. In the US, this means drinks are diluted with water.

    For a high quality whiskey, or a perfectly mixed cocktail, that is a shame.

    Friday, December 28, 2012

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    design brief process

    casting

    wood turning

    press fitting

    product development with intent to changeGLASSCOOL

    the sewing machine the foundry the lathe

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    design brief process

    the product that defined me as a makerGLASSCOOL

    the container is filled with ice, or filled withwater and frozen

    the neoprene sleeve allows for easyhandling, even when very cold

    a silicone ring in the base provides asurface to seal the container, so that asthe ice melts, it maintains its temperaturewithout spilling

    the segmented, walnut/bloodwood ringprovides the needed touch to move fromindustrial to a more refined parlor style

    the cast aluminum base provides a sturdyregistration for the container

    Friday, December 28, 2012

    PILLBOX

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    design brief process

    Find an open-ended user narrative to innovate around,and design an injection molded product, through tomanufacturing spec and feasibility. -- Craig Milroy, ME318

    For me, this came at a very poignant moment in myfamilys life, when my father battled cancer; as forgetful ashe is, he has to now take pills every day for the rest of his life.

    PILLBOX

    patient current medic

    Ill just forget

    But what do I do when I travel?

    Its so much easier when my wifereminds me; if I forget, its her fault

    how do help someone remember pills without asking them to step out of their

    Friday, December 28, 2012

    PILLBOX

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    design brief process

    machining

    CAD

    prototyping with intent to manufacture

    I looked for moments in a day that were consistentI looked for habits that were already formedI looked for the best case scenario for taking medication (with water & food)

    And then I looked at how that injection molding machine works...

    PILLBOX

    concepts

    Friday, December 28, 2012

    PILLBOX the project in hich I learned to respect the po er of beha ior minded desig

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    design brief process

    PillBox clasps around your toothbrush, ready for apre- or post-meal intake

    Small and light, it fits in your travel accessories, inyour briefcase, and anywhere you may normallystore your toothbrush

    PILLBOX the project in which I learned to respect the power of behavior-minded desigof injection mold manufacturing.

    Friday, December 28, 2012

    PRESENTOOL

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    design brief process

    Logitech is a leader in accessories for the desktop computer andmobile communication. Their question to us: What is the nextgeneration of remote controls for digital presentations?

    PRESENTOOL

    today tomor

    ?

    how do you reinvent a tool that has a strong industry standard?

    Friday, December 28, 2012

    PRESENTOOL

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    design brief process

    revolutions indigital presentations

    what do you use at home?

    pain points

    todays middle schoolers have a different frame of references than what I grew up with. Technology delivers an

    increasingly interactive experience.

    Academica is notoriously slow to catch up to these new behaviors.

    PRESENTOOL

    Im worried Ill look awkward I cant move like I want to I cant do wwere to sho

    (unnatural stance) (impaired movement) (impa

    newer presentation formats multiple sources intera

    todays m

    of refereTechnolexperie

    Academthese nePREZI

    new presentation toolssuch as prezi allow forexpandable canvasesand increase control inpresentation flow, motionand other visual cues

    identifying market opportunities and designing around specific use-contexts

    Friday, December 28, 2012

    PRESENTOOL

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    design brief process

    PRESENTOOL

    Grip provides a comfortable, secure hold while also allowing presenter tohave full use of hands in the event of props and engaging motions

    USB connection means a wireless link to a laptop

    controls mirror those of traditional presentation tools | [pause] [forwards] [backwards]

    top layer changes functionality of tool | [laser pointer] [pen tool] [cursor]

    laser comes out straight from back of tool, mimicking a natural hand motion

    the first exercise in working for a corporate client

    Friday, December 28, 2012

    PDSA

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    design brief process

    STANFORD PRODUCT DESIGN STUDENT ASSOCIATION

    The Product Design Student Association wasrevived this past year, in an attempt toprovide services to Product Design studentswho at times feel lost within the cross-disciplinary depths of our studies.

    PDSAhow do you get designers, who all agree they should work together, to actually do so?

    Friday, December 28, 2012

    PDSA d l i l ti d d i l d t di f th bl

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    design brief process

    understand thunderstand the demographic

    PDSA

    understand the possibilities

    What I had not realized was how difficult it is to get a group of people to actively engage with you, especially when theythemselves understand the principles with which you are trying to convince them. It is difficult to realize you yourself arenot, in fact, living out the very strategies you apply to your work.

    developing solutions grounded in a real understanding of the problem

    Friday, December 28, 2012

    PDSA f h t t i i f h i h t ti ll b ti

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    design brief process

    In the end, it was a year of workshops, strategies, and a lot of waiting. Feedback andrenewed energy promise an exciting and even more successful 2012-2013 effort.

    PDSA a fresh start in an ongoing process of honing what creative collaboration me

    Friday, December 28, 2012

    Ariana Koblitz

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    Ariana Koblitz -- Stanford University Product Design | ariansky@g

    Ariana Koblitz

    Please do not hesitate to contact me wit

    For a brief overview of other past proje

    arianakoblitz.square

    Friday, December 28, 2012

    mailto:[email protected]:[email protected]