allstate - msms1.com€¦ · main street marketing ® main street marketing® is a cause-based...

Main Street Marketing

presentation for

Allstate

Imagery Concepts, LLC

Main Street Marketing®

888-665-9913

www.msms1.com

Main Street Marketing ● Imagery Concepts, LLC ● Tulsa, OK ● 888-665-9913 ● msms1.com

http://www.msms1.com/

Main Street Marketing®

Main Street Marketing® is a cause-based marketing program that opens the door with a warm and favorable response. We can help your agents engage with their community while assisting with prospecting and leads generation.

Main Street Marketing can also be used for networking and agency branding. Main Street incorporates a software program and a group of Digital ID apps that have been designed to help protect family members, pets and belongings.

These apps can be utilized as promotional items for a variety of prospecting and marketing activities.

All app and software installations include embedded advertising for the agent.

Main Street Marketing will help set Allstate agents apart from their competition while generating positive community exposure.

Leads Generation

Main Street has developed exceptional systems for leads generation – specifically when used with local

Event Marketing opportunities. Our methods produce tremendous results when compared to the

results of traditional lead sources.

Our products are used as a conversation starter and a promotional item from the exhibit booth. The features of the products stimulate conversations regarding loved ones, as opposed to discussions centering around possessions or material items.

These types of conversations assist agents in building relationships with their prospects, before talking about their insurance needs.

For the prospects that do not fall into the “price-shopper” category, these conversations can develop into long-term business relationships.

The various components of Main Street present numerous possibilities for unique marketing

opportunities.

Generate positive community exposure and separate your agents

from their competition!

An Appreciated Gift

Over 465,000 children are reported missing every year… the m.i.l.k. Digital ID® (Managing Information on Lost Kids)

provides all the necessary identification information needed to assist in a missing child situation.

2,500 dogs and 3,200 cats go missing every week… the EARS Digital ID® (Electronic Animal Recovery System) can quickly create “Missing Pet Alert” flyers to be used throughout the community and posted on social media websites to assist in the recovery of missing pets.

Over 5 million Americans have Alzheimer’s Disease... 6 out of 10 will wander from their home or care-giving facility. The Silver Digital ID® includes photos, identification and medical information.

Home Organizer® and our various Digital ID Apps are viewed as a gift that shows your agents care!

Home Organizer is a virtual filing cabinet designed to help organize recipes, monthly bills, important documents and family photos. Our various Digital ID apps help protect family members, pets and belongings.

Agents are given access to our Internet Download Center where their clients and prospects can download and install any of the Digital ID apps or the Home Organizer desktop software.

Embedded Advertising! Every time Home Organizer or one of the Digital ID apps is

started, an advertisement for the agent will be displayed.

All installations have an embedded link to a

customizable webpage containing the agent’s

business information.

Sales

Agents can easily incorporate Main Street with their current marketing activities.

The m.i.l.k., EARS and Silver Digital IDs along with the various aspects of Home Organizer, open the door for many different prospecting and marketing opportunities.

Not only will Main Street assist with community engagement, it is also a terrific tool to assist young agents and producers.

Main Street helps eliminate the stress normally associated with prospecting and dreaded cold calls.

Networking

Develop relationships with local police and fire departments, local businesses and centers of influence:

➢ Doctors ➢ Dentists and Orthodontists ➢ Veterinarians ➢ Civic organizations ➢ Small business owners

Networking opportunities are enhanced when our cause-based marketing program is combined with our co-branded advertising capabilities.

This feature allows agents to foster unique relationships with other businesses within their sales territory. They will discover it is much easier to cultivate a networking partner when the agent and their center of influence

support the same cause.

Retention

With a direct correlation between client retention and the number of policies held by the client, Main Street can be used as a Conversation Pivot Tool to boost sales and

retention. Pivots are achieved from the many “protection issue” conversations inspired by our products.

The subject of “protection” also creates valuable referral opportunities.

Turnkey Marketing Systems for:

• Apartment Complexes

• Day Care Facilities

• Private & Public Schools

Training After creating an account, agents are automatically enrolled in our “Getting Started” training program. Allstate agents and their staff receive training via online training modules and webinars. Our curriculum allows them to choose the classes beneficial to assist with their current prospecting and marketing needs.

To enhance prospecting and leads follow-up, they have access to our library of Marketing and Training Tools.

Online materials include sample calling scripts, sample email messages, sample letters, customizable flyers, program guides and more.

We conduct a variety of monthly training webinars.

Topics include:

• Event Marketing and Follow-Up

• Apartment Marketing

• Schools and Daycare

• Social Media

• Pets and Vets (marketing with Veterinarians)

• Dentists and Orthodontists Offices

• Small Business Opportunities

• Employee Lunch and Learn (milk and cookies) meetings

• Using milk as a Life Insurance conversation Pivot Tool

• Using Main Street to assist with retention and referrals

Agents will have access to our online Design Center featuring photoshop-type tools allowing them to personalize flyers, post cards, countertop displays, event announcements and splash screen advertisements.

Main Street Shopping Cart

We also offer a variety of different sales and marketing materials at the Main Street Shopping Cart.

Account Options

We offer three different account options with varying features and benefits.

Standard Pro Premier

• Personalized Splash Screen advertisements

• Embedded link to customizable webpage

• Up to 5 splash screen advertisement campaigns

• 20 installations per month from the internet Download Center (includes desktop software & apps)




• 100 installations per month from the internet Download Center (includes desktop software & apps)

• 5% Discount at the Main Street Shopping Cart




• Unlimited installations from the internet Download Center (includes desktop software & apps)

• 10% Discount at the Main Street Shopping Cart

$29.95 per month or

$295 per year (Savings equal to 2 monthly payments!)

$39.95 per month or


$59.95 per month or


Thank you for your time and consideration. We would appreciate the opportunity to have a

conversation with Allstate concerning the availability of Main Street Marketing to your agency

force. We would also like to discuss the possibility of a personalized company portal for access

to our sales and marketing materials.

We have proven success in the insurance industry and would like to work with you!

Please click this link to watch an overview video.

Welcome to Main Street!

Main Street Marketing ● Imagery Concepts, LLC ● Tulsa, OK ● 888-665-9913 ● msms1.com

Main Street Marketing Contact Information:

Rob Rector, Managing Partner

Imagery Concepts, LLC

888-665-9913

[email protected]

https://www.msms1.com/allstate/

allstate - msms1.com€¦ · main street marketing ® main street marketing® is a cause-based...

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