Company Introduction

Services

� Founded 2016 in Hong Kong, ALP provides specialist Business Consultancy

and Market Representation services for European & Asian corporations

developing innovative products & solutions to enable start-ups and/or

expansion in APAC.

� based on 30 Years field expertise, ALP specializes in:

Organization & Management

Connecting European & Asian business

Representation & launch of corporations/products

Fund raising for Energy & Infrastructure Projects

� ALP was founded by Alfred Buchner after 20+ years of leading multiple

Organizational Change & Re-structuring Programs. Operating in Service, Supply

Chain and Manufacturing operations, he has also tailor-made sales strategies

for emerging & established markets in direct sales or via local channels.

� Expertise from working for corporations of all sizes in a diverse range of

Industries, including: small business owners; mid-size entities (private

factories, shopping malls etc..); large MNCs and Public Utilities/

Municipalities.

� Alfred also serves on the Board of Directors & Executive Committee of the

Austrian Chamber of Commerce, Hong Kong.

About…

Sustainable Development

Balance Environmental, Social and Economic gains

Ensure agreement between client & suppliers

Innovation

Shaping firms into MARKET WINNERS, by improving

competitiveness and profitability

Mission

Become best known for successful, reliable business

start-ups and accelerating business to cross-European

& Asian organizations and entrepreneurs.

Vision

Challenges

� Political and Economic uncertainties reduce risk appetite of European

investment in Asia

� China’s debt crisis & reduced household consumption calls for improved

productivity & export ratio of manufacturers

� Forbes, Jan 2015: 90% of Start-ups fail…

Market Needs…

Opportunities in Hong Kong

� Reach 4 Billion people within a 5-hour flight

� 40% of Chinese manufacturing in South China

� North Asian Investor Hub @ refocus to SEA

� Boom of Innovative Tech start-ups…

Three Pillars

4)

Coaching & Managing Start-ups

2)

Restructuring Operations

1)

Business/ Market/ Project/

Development

3)

Channel Partner

Optimization

� Acting as an East-West “bridge” for International organizations

I) Business Consultancy Services

4)

Coaching & Managing Start-ups

2)

Restructuring Operations

1)

Business/ Market/ Project/

Development

3)

Channel Partner

Optimization

� Targeting Innovative Products & Solutions of European & Asian firms in APAC

II. Representation & Technology Partner

EXPAND & SPECIALIZE

• Support Region out of ‘ALP Center of Excellence’

• grow Tier 3 markets with ALP as Central Partner

Build Partner Competence

• Establish ALP as Regional ‘Center of Excellence’

• Expert Services & Training Center for Regional Partners

• Priority on Orders &local Partners

• Build Brand value

Build Key-Markets

� Tailor-made Partner Model (sample)

EXPAND & SPECIALIZE

• Support Region out of ‘ALP Center of Excellence’

• grow Tier 3 markets with ALP as Central Partner

Build Partner Competence

• Establish ALP as Regional ‘Center of Excellence’

• Expert Services & Training Center for Regional Partners

• Priority on Orders &local Partners

• Build Brand value

Build Key-Markets

II. Representation & Technology Partner

ALP - link to global developers, Investors and Industry experts

Technical expertise

Accurate planning

Reduced risk

Financial insight

Financing solutions

Diversifying Investment

� for INVESTORS & PROJECT DEVELOPERS in Energy and Infrastructure Industry

Engineers

Developer Investor

ALP core competency Strategic Partner (Europe)

ALP MAKESPROJECTSHAPPEN

III. Investment Matchmaking

� Assist your company start-up, re-structuring & acceleration

of business in Asia

� Provide business opportunities in/from Europe/DACH

� Provide Transformational Leadership in:

Manufacturing, Operations & Sales Development

Accelerating business between EAST & WEST

Energy; Smart City/ Living; Infrastructural; Tourism;

or any creative business idea

What can ALP do for you?

THANK YOU!