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1

Chapter 2: Logistic Regression and Correspondence Analysis

2.1 Fitting Ordinal Logistic Regression Models

2.2 Fitting Nominal Logistic Regression Models

2.3 Introduction to Correspondence Analysis

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Chapter 2: Logistic Regression and Correspondence Analysis

2.1 Fitting Ordinal Logistic Regression Models2.1 Fitting Ordinal Logistic Regression Models

2.2 Fitting Nominal Logistic Regression Models

2.3 Introduction to Correspondence Analysis

Objectives Define a cumulative logit. Fit an ordinal logistic regression model. Interpret parameter estimates. Compute odds ratios.

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When Do You Use Ordinal Logistic Regression?

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Nominal

Ordinal

BinaryTwo

Categories

Threeor More

Categories

Response VariableType of

Logistic Regression

Binary

Nominal

Ordinal

Yes No

Cumulative Logits

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Response

Log

Log

Logit(1)

Logit(2)

Number of Cumulative Logits = Number of Levels -1

Proportional Odds Assumptions

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Predictor X

Logit(i) Logit(2)= a2+BX

Logit(1)= a1+BX

Equal Slopes

Sample Data Set

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PREDICTORS

OUTCOME

>100

75-100

50-74

25-49

0-24

5

4

3

2

1

Gender

Income

Age

MODEL

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This demonstration illustrates the concepts discussed previously.

Examining Distributions

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Exercise

This exercise reinforces the concepts discussed previously.

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Chapter 2: Logistic Regression and Correspondence Analysis

2.1 Fitting Ordinal Logistic Regression Models

2.2 Fitting Nominal Logistic Regression Models2.2 Fitting Nominal Logistic Regression Models

2.3 Introduction to Correspondence Analysis

Objectives Explain a generalized logit. Fit a nominal logistic regression model. Interpret the parameter estimates. Compute odds ratios.

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When To Use Nominal Logistic Regression?

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Nominal

Ordinal

BinaryTwo

Categories

Threeor More

Categories

Response VariableType of

Logistic Regression

Binary

Nominal

Ordinal

Yes No

Generalized Logits

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Response

Log

Log

Logit(1)

Logit(2)

Number of Generalized Logits = Number of Levels -1

Generalized Logit Model

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Logit(i)

Predictor X

Different Slopes and

Intercepts

Logit(i)

Predictor X

Logit(2)=a2+B2X

Logit(1)=a1+B1X

Different Slopesand

Intercepts

2.01 Multiple Choice PollSuppose a nominal response variable has four levels. Which of the following statements is true?

a. JMP will compute three generalized logits.

b. Logit(1) is the log odds for level 1 occurring versus level 4 occurring.

c. JMP will compute a separate intercept parameter for each logit.

d. JMP will compute a separate slope parameter for each logit.

e. All of the above are true.

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2.01 Multiple Choice Poll – Correct AnswerSuppose a nominal response variable has four levels. Which of the following statements is true?

a. JMP will compute three generalized logits.

b. Logit(1) is the log odds for level 1 occurring versus level 4 occurring.

c. JMP will compute a separate intercept parameter for each logit.

d. JMP will compute a separate slope parameter for each logit.

e. All of the above are true.

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Sample Data Set

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PREDICTORS

OUTCOME

>100

75-100

50-74

25-49

0-24

5

4

3

2

1

Gender

Income

Age

MODEL

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This demonstration illustrates the concepts discussed previously.

Nominal Logistic Regression Model

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Exercise

This exercise reinforces the concepts discussed previously.

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Chapter 2: Logistic Regression and Correspondence Analysis

2.1 Fitting Ordinal Logistic Regression Models

2.2 Fitting Nominal Logistic Regression Models

2.3 Introduction to Correspondence Analysis2.3 Introduction to Correspondence Analysis

Objectives Explain how correspondence analysis can help

you study data. Perform a simple correspondence analysis. Interpret a correspondence plot.

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What Is Correspondence Analysis?Correspondence analysis is a data analysis technique that enables you to display the associations between the levels of two

or more categorical variables graphically extract information from a frequency table with

many levels for the rows and columns.

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Row and Column Profiles

Row and column percentages are used to obtain row and column profiles.

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A B C

1

4

19.5527.39

25.9123.27

54.5525.53

217.2724.20

28.84

29.49

25.31

26.12

53.49

53.00

24.47

24.47

317.6724.20

17.5124.20

28.1825.31

54.5525.53

GivesRow Profile

Gives Column Profile

Row %Column %

Row Profiles

Row percentages are used to obtain row profiles.

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A B C

1

4

19.55 25.91 54.55

2 17.27

28.84

29.49

53.49

53.00

3 17.67

17.51

28.18 54.55

Row %

Row Profile = Row%/100

Column Profiles

Column percentages are used to obtain column profiles.

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A B C

1

4

27.39 23.27 25.53

2 24.20

25.31

26.12

24.47

24.47

3 24.20

24.20

25.31 25.53

Column %

Col Profile = Column%/100

Rows 1 and 2 have similar profiles. Their points are close together and fall in the same direction away from the origin.

The profile for Row 7 is different. Its point is closer in and falls in a different direction away from the origin.

Correspondence Plot

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Row 8 and Column D fall in approximately the same direction from the origin, and are relatively close to one another.

Association

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2.02 Multiple Answer PollIn correspondence analysis, which of the following are true? (Choose all answers that apply.)

a. Row points that fall far from each other but in the same direction away from the origin indicate that they have similar profiles.

b. Column points that fall close together and in the same direction away from the origin indicate that they have similar profiles.

c. Row and column points that fall in the same direction away from the origin indicate that they have an association.

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2.02 Multiple Answer Poll – Correct AnswersIn correspondence analysis, which of the following are true? (Choose all answers that apply.)

a. Row points that fall far from each other but in the same direction away from the origin indicate that they have similar profiles.

b. Column points that fall close together and in the same direction away from the origin indicate that they have similar profiles.

c. Row and column points that fall in the same direction away from the origin indicate that they have an association.

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Sample Data Set

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ACTION

MYSTERY

COMEDY

SPORTS

ROMANCE

SCI-FI

HORROR

DRAMA

FAMILY

AGE

GENDER

MOVIES

Analysis ApproachesYou want to perform an analysis that takes into account the three variables Movie, Age, and Gender. There are several approaches. You can analyze a two-way table where the rows correspond

to the levels of Movie and the columns correspond to combinations of the levels of Age and Gender

treat Gender as a stratification variable and analyze males and females separately.

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This demonstration illustrates the concepts discussed previously.

Correspondence Analysis

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Exercise

This exercise reinforces the concepts discussed previously.

2.03 QuizIce cream brands A through D are tested by a panel, and rated from 1through 9 (with 9 as the best score). What can you conclude from the Correspondence Analysis?

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