1 meeting the reporting challenges at international paper

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Meeting the Reporting Challenges at International Paper

Business Intelligence with SAP and Crystal

Decisions

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About International Paper

• Founded in 1898

• Largest forest products company in the world

• Approximately the 60th largest company in the United States / 160th largest company worldwide

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• Largest private U.S. landowner with more than 12.5 million acres of forestlands

• Over 113,000 employees globally

• Operations in nearly 50 countries

• 2002 revenue: $25 billion

About International Paper

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About International Paper

• Began implementing R3 as ERP solution in 1995

• SAP R/3 Release -- 4.5B/4.6C• Business Warehouse –3.0b

– Upgraded from 3.0a

• SAP Web application server – 6.20

• Crystal Reports 8.5

• Crystal Enterprise 8.5

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About Beverage Packaging

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The Issues and Challenges

• Inconsistent unreliable reporting – Non standardized operations and platforms

• Reporting system was not scalable, expandable or flexible

• Manual intervention was required to accumulate and present data

• Mobile sales force limited access

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Critical Success Factors

Increase Sales Representatives ability to:• Effectively manage relationships• Respond to service needs (managing

inventories)• Grow the accounts• Proactively manage the continuous improvement of profitability and margin derived from the account

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The Solution

Provide an end-to-end intelligence solution that empowers better decisionmaking to help Beverage Packaging drivegreater profitability

• Provide better access to quality data

• Access to timely information

• Increased accuracy of reports

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The Solution

• Project Overview

• Functionality Implemented

• Benefits Realized

• Lessons Learned

• Next Steps

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Project Overview Implementation• Phased Approach

– Obtain sponsorship

– Build project team

– Define Deliverables

– Blue Print processes

– Build System and validate functionality

– Roll out functionality

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Major Tasks J an Feb Mar Apr May J un J ul Aug Sept Oct NovSAP BW 3.0 Implementation

BW Training/ Environment Set-upCrystal Environment Set-upBusiness Content GAP AnalysisCube DesignCube LoadReport DesignCrystal TrainingCrystal Report DevelopmentBusiness TrainingParallel Testing and Balancing

Project Overview Implementation Timeline

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Project OverviewStaffing ( Full and part time )

• Project Management 2

• BW Architect/Developer 1

• Business Analyst 2

• BW Administrator 1• Report Writers 2

BEx and Crystal

• Extended Team 3

Reporting SystemsData Sources Formatting End User

Email

Project OverviewPrevious Reporting Environment

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Project OverviewData Manipulation Before BW /Crystal

• Consolidation of multiple

downloaded files

• Manually determine target group

• Lengthy effort required to complete

process.

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Project Overview Reporting Environment after BW/Crystal

Data WarehouseData Sources Reporting Tools

BW 3.0B

End User

Web

Email

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Project OverviewData Manipulation After BW / Crystal

• Streamlined entire process. Time savings

• Data management functionality

• Simplified tools allow users to create without IT intervention

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The Solution

• Project Overview

• Functionality Implemented

• Benefits Realized

• Lessons Learned

• Next Steps

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Functionality Implemented

• Business Warehouse

• Crystal Reports

• Crystal Enterprise

• Email

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Business Warehouse

• Sales Overview Cube

• Budget Cube

• MultiProvider

• COPA Cube

• Aged Inventory Cube

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Functionality Implemented

• Business Warehouse

• Crystal Reports

• Crystal Enterprise

• Email

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Crystal Reports

• Friendly end user tool

• Able to leverage existing Crystal experience

• Experienced short learning curve for application

• Formatted reporting

• Combine SAP and Non-SAP data

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Aged Aged Inventory Inventory ReportReport

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Profitability Profitability ReportReport

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Net SalesNet Sales

ReportReport

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Functionality Implemented

• Business Warehouse

• Crystal Reports

• Crystal Enterprise

• Email

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Crystal Enterprise

• Ability to schedule and deliver reports in a secure fashion based on user needs

• Central administration and management of the enterprise system

• Direct access to web enabled Crystal Reports

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Functionality Implemented

• Business Warehouse

• Crystal Reports

• Crystal Enterprise

• Email

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Email

• Routed emails to predefined inbox

• Delivered report as an Adobe Acrobat (PDF) file

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The Solution

• Project Overview

• Functionality Implemented

• Benefits Realized

• Lessons Learned

• Next Steps

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Benefits Realized

• Delivery of timely accurate and actionable information - consistent data

• Put relevant information directly in the hands of the people best positioned to use it to drive profits

• Allows Beverage Packaging to take proactive approach with many issues

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Benefits Realized

• Data consolidation and data integrity

• Deployed reusable and scalable components

• Easy access - zero footprint

• High System Availability

• Crystal support and training

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The Solution

• Project Overview

• Functionality Implemented

• Benefits Realized

• Lessons Learned

• Next Steps

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Lessons Learned

• Data management and integrity–Avoiding record duplication and ensuring consistency of information

• Resource constraints

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Lessons LearnedThe Team’s experience

• The team background

• Mapping the R/3 development team skill sets to BW

• The utilization of SAP training to enhance BW developer skills

• Customization of business content

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• Early life cycle for integration of products

• Documentation

• Throughout the project SAP and Crystal provided support with varying degrees of response time

Lessons LearnedSAP & Crystal Support

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The Solution

• Project Overview

• Functionality Implemented

• Benefits Realized

• Lessons Learned

• Next Steps

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Planned Functionality

• Expand application to other divisions within Consumer Packaging

• Web enable

• SAP Portal Integration• Further leverage SAP and Crystal partnership

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Questions

Joyce.Redmon@ipaper.com

Jeff.LaRusso@ipaper.com

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Thank you for attending!

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Session Code: 209