10 ways your business can use social media

10 Ways Your Business Can Use Social Media

By Kathy SipplePresented at the 2010 B2B NWI Netwworking Professionals Expo

#1 Facebook Page

• Use a Page, not a Profile• 400 million active users• 2nd most popular web site in existence (after Google.com) per Quantcast.com• FBML Pages

#2 Twitter

• Too many benefits to list!• Suggest you come for training to understand it, or at least a Tweetup!• 1 example: hashtags!

#3LinkedIn

• Professional networking site• Set up a company profile• Select a custom URL• Highest demographic group is $100k+

#4Corporate Blog

• Helps SEO• WordPress• Hostmonster for affordable hosting, as low as $3.95/month• Blog Indiana

#5 Google Alerts

• Reputation management• Industry & competitor alerts

#6 Collaborative Work Tools

• Google Wave (limited preview stage, email me if you need an invite)• Google Docs

#7 LinkedIn Toolbar for Outlook

• Grab Tool• Convenient

#8 Message Aggregators

• Xobni• Threadsy

#9 Synergize

• Help each other with SEO/links• Build awareness around a niche market

#10 Take It Offline

• Announce your presence, email signature, widgets, etc.• Enhance face to face meetings

Next Class:

Tues., March 2nd in MerrillvilleBasic Workshop 8 – noon

Advanced Strategies 1- 4:30

www.mysocialmediacoach.com

Questions?Contact Kathy Sipple:

219-405-9482kathy@mysocialmediacoach.c

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