150516_sustainability within the context of tourism policy @ int. uni., thessaloniki

Sustainability within the context of tourism policy

Georgios Drakopoulos

Special Adviser to the Secretary General, UNWTO

Counselor, European Economic & Social Committee

Purpose of the presentation

To share a more practical approach

on the issues of sustainability in tourism

and discuss policy implications

Presentation Outline

The definition & the framework

The players

The challenges

The actions

The recommendations

o UNWTO definition

for the sustainable tourism

"Tourism that takes full account of its current and future

economic, social and environmental impacts, addressing

the needs of visitors, the industry, the environment and host

communities"

o UNWTO definition

for the sustainable tourism

"Tourism that takes full account of its current and future

economic, social and environmental impacts, addressing

the needs of visitors, the industry, the environment and host

communities"

UNWTO definition

for the sustainable tourism

"Tourism that takes full account of its current and future

economic, social and environmental impacts, addressing

the needs of visitors, the industry, the environment and host

communities"

Sustainable Tourism: putting together

Visitors

Industry

Host Communities

Sustainable Tourism: putting together

Economic

Social

Environmental

Visitors

Industry

Host Communities

Sustainable Tourism: a simplified complexity...

Who is going to manage it?...and how?

Who? Three (3) players !

Governments

Who? Three (3) players !

Governments Businesses

Who? Three (3) players !

Governments CommunitiesBusinesses

How??

How??

Policy level: Governments on sustainability

Very long term project – no cash benefits

Policy level: Governments on sustainability

Very long term project – no cash benefits

Policy level: Businesses and sustainability

First things First

Policy level: Communities and sustainability

Indicators level: to measure ...

Indicators level: to measure ...

Indicators level: to measure ...

Need help? UNWTO is here!

Program for Sustainable

Development of Tourism

Policy Guidelines & Tools

Climate Change

Ecotourism

Rural & Community based

Tourism

Initiatives & Certification Systems

for Sustainable Tourism

UNWTO Actions

UNWTO Actions

UNWTO Actions

UNWTO Actions

When to start?

2013 Tourism @ GDP (%)

MOLDOVA 2,5

ROMANIA 5,1

SERBIA 5,7

RUSSIA 5,8

ARMENIA 7,6

UKRAINE 8,6

AZERBAIJAN 8,8

TURKEY 12,3

BULGARIA 13,3

GREECE 16,2

ALBANIA 16,7

GEORGIA 21,1

Source: WTTC

When to start?

INT ARR/POP

MOLDOVA 0.02

ROMANIA 0.08

SERBIA 0.10

RUSSIA 0.20

ARMENIA 0.32

UKRAINE 0.56

AZERBAIJAN 0.20

TURKEY 0.50

BULGARIA 0.99

GREECE 1.63

ALBANIA 1.03

GEORGIA 0.50

Recommendations

Ministers and policy makers

Leadership

Recommendations

Ministers and policy makers

Leadership Institutionalization

Recommendations

Businesses, leaders & followers

OK, we understand but...

Recommendations

Communities

Recommendations

Communities

Sustainability within the context of tourism policy

Georgios Drakopoulos

Special Adviser to the Secretary General, UNWTO

Counselor, European Economic & Social Committee