alure look book

Post on 29-Mar-2016

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This a look book showcasing accessories made with unconventional material (fishing equipment), they fall into three catagories of customers that are defined as Acessability, Verastility and Statement. All of the accessories were made by hand in my product development class.

TRANSCRIPT

AccessabilityVersatilityStatement

On the cover:Emma Gladu

On the back cover:Emma Gladu

Photographer: Daniel ValverdeCreative Director: Ben ClarkStylist: Katie Mauk/Ben Clark

contentaccessibilityfor the masses

Versatilityfor the fashion concious

Statementfor the fashion innovator

a c c e s s -a - b i l i t yFashion accessories are all about accessability. It is not just about how you get it, but how much of it you can get to make that outfit you have complete.

Accessability is just one of the key points that make a play throughout the Fall 2013 collection for Alure.

v e r s -a - t i l i t yVeratility is how you take the accessable accessory and turn it into a style piece. The consumer is always looking for that versatile piece.

The fashion concious are never afraid to take a versatile accessory and make it their own.

s t a t -e - m e n tStatement is all about setting yourself apart form the crowd. The statement persona will always put a new trend into the focus and use it to it’s potential.

Statement is about eccentric hats, edged rings, bracelets and circular necklines.

AccessabilityVersatilityStatement

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