avon cosmetics

Post on 20-Jan-2017

409 Views

Category:

Documents

0 Downloads

Preview:

Click to see full reader

TRANSCRIPT

Students :Antonakou MariaBimpiza Natalia

Chrisou Alexandra07/01/2013

Basic Information

Stands for beauty, innovation, optimism and above all for women.

Not only brings beauty to doors ,but also opens them.

Provides products in color cosmetics, skincare, fragrances, personal care , hair care, jewellery.

History• Core values: Trust , respect, belief, humility , integrity• Avon founder David McConnell• Celebrities that have loaned their names, their cache their faces with Avon• Today’s Avon global Ambassador Rees Witherspoon• Uses the direct selling relevant to women

Corporate Responsibility

• Committed to the mission “doing well by doing good’’

• Offers capacity to mobilize and engage people to change their lives, communities the world.

• The three pillars of Avon’s CRThe empowerment of womenSustainabilityPhilanthropy

Campaigns – Avon Global Philanthropy

• Founded in 1955

• 2 campaigns : Avon Breast Cancer Crusade & Speak

Out Against Domestic Violence

• More than $910 million in donations

• More than 50 countries

• Certain products contribute to causes

• Many celebrities support each campaign

Avon Breast Cancer Crusade(1)

• Launched in 1992• Avon is the leading corporate supporter of the global

breast cancer cause• More than $780 million have been donated for

research and access-to-care programs• 58 countries• Access to mammograms and early detection

programs for 17 million women• 100 million women were educated about breast

cancer

Avon Breast Cancer Crusade(2)The result A powerful international network of research,

medical and social service organizations.

Avon Breast Cancer Crusade(3)Pink Ribbon Products

• By making a simple purchase, you can fight against breast cancer.• 100% of the profit goes to the breast cancer crusade

Silicon Cupcake Holders

kiss mug

Pink Calendar

Avon Breast Cancer Crusade(4) Avon Walk For Breast Cancer

• Donators from all over the world

• 2 days, 39 miles, a life-changing weekend

• New York, Santa Barbara, Boston, Athens

• 80% of net funds local care programs

• 20% of net funds global care programs

• More than $40 million have been raised in Southern California

• 3000€ had been raised in Athens last September for the Hellenic Cancer

Society

Speak Out Against Domestic Violence(1)

• 1 in 4 women will experience domestic violence

• Launched in 2004

• Focuses on education, prevention and victim support programs

• Almost $40 million, through 2011

• 50 countries

• Products support the campaign

• 100% of the profit goes to the campaign

Speak Out Against Domestic Violence(2)

Empowerment Products

Empowerment circle of support

Empowerment Bracelet

Nail polish

Speak Out Against Domestic Violence(3)

W.I.N Hellas

• Greek non-profit organization

• Empowerment products in Greece fund W.I.N

Hellas

• Support line ( 11707 ) for women who suffer

from domestic violence

Avon’s Celebrity Partnerships(1)• Reese Witherspoon

Avon’s 1st global ambassador Serves as honorary chairperson of the Avon Foundation for Woman Supports both breast cancer and domestic violence campaigns

• Fergie Supports the Global crusade for breast cancer

Avon’s Celebrity Partnerships(2)

•Tamta Supports the Greek crusade for breast cancer

Avon’s Celebrity Partnerships(3)

Avon Online• Online available brochure• Online ordering at any time• Convenient with pay pal accounts• Home delivery• Possibility of returning products• Online special offers

A Foundation For Women(1)

• Donation1.Breast cancer crusade2.Domestic violence3.Avon foundation general donation

A Foundation For Women(2)

• Fundraising1.Fundraising products

Shopping without a guilt

2.Avon Foundation for Women Awards Avon global philanthropy in 58 counties

has donated over $780 million to organizations

Career Opportunities(1)

• Becoming an independent Avon Representative

• Becoming an Independent Avon Sales Leader

Career Opportunities(2)Career at Avon in fields:o Finance o Supply Chaino Commercial Marketingo Global Brand Marketingo Saleso Legal o Information Technologyo Human Resourceso Corporate Communications & PRo Research and Development

References• http://avonshop.co.uk/• http://shop.avon.com/shop/default.aspx• http://www.avoncompany.com/• http://www.avon.com/

top related