bett 2015 infographics

Visitor TYPES

Secondary school 21%

Primary school 21%

Further education/university 12%

Early learning 2%

Academy sponsor 2%

A global gathering of the education community

Who are they and why are they here?

Where do they come from?

34,711 visitors

to Bett in 2015

Visitors from

128 countries

Business solutions 9%

Classroom equipment & hardware 32%

Classroom materials 33%

Classroom service 11%

Curriculum improvement 28%

Data management & storage 9%

Furniture 4%

IT services 24%

Multi-media technology/projection devices 14%

Professional services 9%

Security & risk management 4%

Software 23%

Key interests

Main reasons to attend

32% To fi nd new products

13% To keep up with the industry

13% To network and

meet existing suppliers

9% To meet new

suppliers

8% To attend seminars

& workshops

TOP UK REGIONS(Percentage breakdown of UK only)

East Anglia 4.5%

East Midlands 5.2%

London 23.1%

Midland 4.6%

North West 4.6%

Northern England 1.6%

Northern Ireland 0.3%

Scotland 0.6%

South East 40.6%

South West 6.3%

Wales 2%

Yorkshire & Humberside 4.4%

TOP EUROPEAN REGIONS(Percentage breakdown of Europe only)

UK 69%

Scandinavia 13.5%

Netherlands 2.3%

Spain 1.3%

France 1%

Italy 1%

Germany/Austria/ Switzerland 1.2%

World locations

95% Europe

1.5% Asia1.5%

Africa/Middle East

1.5%Americas

70% Teachers &

head teachers

18% Administration/management

Top job functions

SCHOOLS HIGHER EDUCATIONFURTHER EDUCATION

37% Teaching

sta�

29% Lecturer/

teaching sta�

21%ICT

27% ICT

ORGANISATION TYPES58% Nursery/school/college/university

4% Local/central government

8% Consultancy

13% IT/online management

2% Charity/NGO

Put your brand in front of this audience. To discuss what Bett can do for you, contact our team:

adam.collis@i2ieventsgroup.comTel: +44 (0)20 3033 2410

roger.challinor@i2ieventsgroup.comTel: +44 (0)20 3033 2558

maleha.khan@i2ieventsgroup.comTel: +44 (0)20 3033 2298

aaron.thakorlal@i2ieventsgroup.comTel: +44 (0)20 3033 2021

Purchasing role

54% Sole or joint responsibility

30% Advisory infl uence