building a platform for success

FOR SUCCESS

BUILDING A PLATFORM

MichaelHyatt

Photo CC LNonbes

Photo CC LNonbes

I’ve met hundreds of hugely talented people with outstanding ideas. Unfortunately, most of them couldn’t get published. Why? They didn’t have a “platform.”

“

TimTebow

Photo CC SA Clemed

PLATFORMA means for gaining visibilityso that you have the opportunityto influence others

How Agents and Editors Define Platform

• Visibility.

• Authority.

• Proven reach.

• Target audience.

From JaneFriedman.com

BillO’hanlon

Photo CC SA Clemed

ChannelsAccomplishmentsRelationshipsVisibilityEvidence

Channels

Where you Share Your Message

Accomplishments

Your Education and Experience

The People You Know & the People who Know You

Relationships

Visibility

How Well & Often You Show Up in Your Channels

Evidence

Proof of Your Platform

How Agents and Editors Define Platform• Visibility

• Authority

• Proven reach

• Target audience

Channels/Visibility

Accomplishments

Evidence

Relationships

Recap•You need a platform

•A platform is means for gaining visibility

so you can influence others

•Use C-A-R-V-E too build you platform

FOR SUCCESS

BUILDING A PLATFORM

@PlatformGiant

PlatformGiant.comShane@PlatformGiant.com

Resources:

BUILDING A PLATFORM

• A Definition of Author Platform by Jane Friedman• https://janefriedman.com/author-platform-definition/

• Interview with Bill O’Hanlon• http://www.platformgiant.com/podcasts/podcast-archives/

• Michael Hyatt Quote• http://michaelhyatt.com/platform