creative thinking
Post on 11-Mar-2016
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UNIT No.11001003
Creative thinking.
Structured brainstorming.
‘The best way to get a good idea is to have lots of ideas.’
LINUS PAULING. NOBEL PRIZE WINNER FOR CHEMISTRY.
Make it a collaborative activity
with a clear focus.
Make it a process.
Run it for a set time.
Aim for a maximum number of ideas.
Categorise and regroup.
Reflect on the groups.
Reframe the focus.
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3Sevensecrets
1. Warm up your mental muscles.
2. Define the focus.
3. Number your ideas.
4. Set a target.
5. Encourage wild, crazy and off the wall ideas.
Get visual.
6. Suspend judgement.
Don’t inhibit your thinking either
in a positive or negative way.
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?7. One conversation at a time.
THE BRIEF:
Sell peace to the world.
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