den presentation: smart pitch

DENFind a quiet space amid the chaos anytime, anywhere

Technology Venture PlanMarleigh Blake, Jennifer Bender & Burhan Arshad

OUR MISSION

Den is a network that connects owners of under-utilized spaces with users in need of short-term space

MARLEIGHVisionary leader with management, retail and design experience

BURHANSuccessful entrepreneur with management know-how

JENNIFERMarketing guru with social media and partnership building expertise

MANAGEMENT TEAM

You’re a busy professional Your calendar is booked

from 9:00 – 5:00 You have dinner plans

near your office at 7:00 pm You have a phone

interview at 6:00 pm Where do you go to

prepare for and take the call?

CUSTOMER PROBLEM

BUSINESS MODEL & TARGET MARKETS

Future target: Parents, Travelers

Future target: Specialized SpacesDEN

Users: Providers:

COMPETITIVE ADVANTAGE

SHORT-TERM RENTALS

• Require day-long booking• Expensive

CO-WORKING SPACES

• Limited locations• Leases require long-term

commitment• Must be “working”

COFFEE SHOPS• Lack privacy• Lack space• Noisy and crowded

FINANCIALSRevenue Forecast

$15,000

$100$2,000$625

$30,000

$10,000

Expense BreakdownWebsite DevelopmentPermitsLegal counselAmazon Web Services SalariesMarketing & Promotion

We are asking for $50k to start a NYC pilot

By year 2, Den will be a profitable prototype, ripe for expansion to other cities and markets

We are prepared to negotiate an equity position in return for the initial investment

Our exit strategy will be acquisition by a competitor such as Airbnb or Regus

THE OPPORTUNITY