dfwtrn facebook graph search webinar

Facebook For Recruiting:

Advanced Skills

presented by Jim DurbinThe Social Media Headhunter

Tuesday, September 3, 13

Graph Search #1

•Motor Design Engineer in Wisconsin

• People Who Works as Design Engineer and Who Live In Wisconsin

•Company Filter

• Location Filter

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Facebook Survey-2012

• 66% companies surveyed report using FB

•An increase in number, quality, and referrals

• 14% increased time to hire, 21% decreased

• In 2012, 30% said FB was their number one source from social media

• It depends on who you are looking for

Tuesday, September 3, 13

SuccessFactors Stats - Megacorp

• LinkedIn: 368 hires from 381,462 apps

• LinkedIn Groups: 152 hires from 69,615 apps

• Facebook: 219 hires from 7,467 Apps

• Total Hire Percentage: .9%

but...

•Multi-channel reporting hides the truth

Tuesday, September 3, 13

Tuesday, September 3, 13

Graph Search

Tuesday, September 3, 13

A Recent Search Project

• Senior Visual Designer in Austin

• Six figure job

• Start with Graphic Design

• Search companies

•Create list, move to LinkedIn

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Current Searches

•Mobile Developer

• LinkedIn, Facebook

• Paralegal in Houston

• Store Manager - Restaurant

•VP Sales, Software, Dallas

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Hashtags

Tuesday, September 3, 13

Generic Hashtag search

• Events

• Technologies

• Companies

• Promoting your content

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Connecting with Candidates

Tuesday, September 3, 13

Profiles

• Are you going to use your personal account?

• Friends, families, pictures, politics, beliefs, life

• Is your profile set up for recruiting?

• What will your company say?

• Current profile cleanup

• New or Secondary profile breaks Facebook TOS

Tuesday, September 3, 13

Don’t Have To Be Connected To See Friends...

Right Click on each name of best candidates...

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Building Your Network

• LinkedIn, Twitter, YouTube

• Profile and About page

• Tagging your internal database

• Promoting your Facebook page

• Adding friends through personal connections

• Face to face candidates (setting expectations)

Tuesday, September 3, 13

Adds, Blocks, And Privacy

• Too many messages = temporary blocks

• Too many reported messages = temporary blocks

• You can still use Facebook

Tuesday, September 3, 13

Advertising And Job Ads

Tuesday, September 3, 13

Tuesday, September 3, 13

Tuesday, September 3, 13

Questions

Tuesday, September 3, 13

Social Media Talent

• http://socialmediaheadhunter.com

• http://Facebook.com/smheadhunter

• socialmediaheadhunter@gmail.com

• (connect on LinkedIn)

Tuesday, September 3, 13