digital signage strategy in a retail environment ?
Post on 11-Feb-2022
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- Independent company operating WW
- Content provider for DOOH
- 22 millions spectators per day; 50 000
screens provided
- N°1 in Europe and Middle East
- Clients: Channel operators (JCDecaux,
Clear Channel, …), government, agencies
and integrators (Mood Media,
Neoadvertising,…), airports, malls,
subways, retail, corporate clients...
- 22 languages
- Prices are decreasing
- Easy to use plug & play
- Trend to visuality
- Screens are part of everyday life
- DS is part of mobile trend
- DS helps to increase your sells
Digital signage today
Main advantages of dynamic DS ?
- Quick update of content
- High level of targeting
- Local adaptation
Content must be:
- Targeted
- Fitting to the venue
- Fitting to the dwell time
- In an understandable language
- Eye-catching without being intrusive
Conclusion
ACCESS TO CONTENT: Our New web site:
www.bluefoxcontent.com
www.bluefox-content.com
vladimiraubin@bluefox.fr
0033 6 37 22 67 49
Thanks for your attention
Any question, feel free to ask !
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