do you have what it takes to become chief digital officer?

DO YOU HAVE WHAT IT TAKES TO BECOME

CHIEF DIGITAL OFFICER?

We are Duval Union Consulting, business consultants for a digital world.

Our mission is to help organizations transform.

CLICK FOR MORE INFO

We wrote a book on Digital Transformation and sold it in over 40 countries.

BUY THE BOOK NOW

The amount of CDOs globally was already exploding when we wrote our book!

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2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

Atif Rafiq,

CDO of :

Lubomira Rochet,

CDO of :

Tanya Cordrey, CDO of :

Sean Cornwell, CDO of :

Ganesh Bell,

CDO of :

Previously worked in Silicon Valley at several businesses, from start-ups, to IPO’s, to large businesses.

CDOs are often hired out of tech companies

What is A CDO?

The Chief Digital Officer is the person in charge of the digital strategy and innovation programs of the entire organization. (S)he has the ultimate goal to make your organization as future-proof as possible. A challenging but exciting job!

Shouldn’t the CEO be doing that? Why do organizations get a CDO?

Do you need A CDO?

He or she has a great vision of a digital-first future, is totally in sync with how digital is changing the world and has a clear plan to achieve their vision

CEOIdeally, your CEO is

the digital savvy lead

CIO COO …SalesMkt

All of them have great digital DNA and they work together on top of their

existing workload to ensure the company will remain relevant tomorrow

CEO

CIO COO …SalesMkt

EXPECTATION

Unless you work at a big tech company

they probably aren’t

CEOREALITY

CIO COO …SalesMkt

If you want to transform, you will need

Digital Leadership

CEO

CIO COO …SalesMkt

Virtual Digital Leadership Team

You need someone to take charge or not much will end up happening

Digital Office

CIO COO …SalesMkt

CEO

Virtual Digital Leadership Team

CDO

THIS IS WHY you need a CDO

Let your CEO run the business of today, while the CDO prepares you

for the business of tomorrow

the chapter in our Digital Transformation Book on Changing

your company and Digital Leadership

DOWNLOAD

WHAT DOES A CDO DO?

Create digital strategy & innovation programs

Organise & Manage the Digital Office

Organise & supervise the various (digital) teams

Manage the digital programs from idea to execution

Initiate & stimulate the transversal process of innovation programs

C

WHAT IS A CDO LIKE?

C-Level experienced executive

Strategist with a clear digital vision

Change management and leadership skills

People manager, ambassador, influencer, networker

Profound knowledge of digital tech and business models

Experienced with digital transformation processes of products, services and business models

Experienced in developing new channels in an agile way

ARE YOU THE CDO?

With the right mindset, absolutely! A CDO profile is rare though

Everyone wants/claims to be the CDO

A lot of CDOs are former CIOs or CMOs

Many of them miss the transversal view of the company and mostly think about digital from a data/technology

or marketing perspective.

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Digital Transformation

Can you break out of your former silo and see the digital-first attitude as a

responsibility of all departments?

YOUR COMPANY NEEDS YOU!

Want to become a CDO but need guidance? we can help you! Starting in October,

we will train and coach a select group of people to become Chief Digital Officers.

CLICK FOR MORE INFO

@jcaudron @dadovanpeteghem

DO YOU HAVE WHAT IT TAKES TO BECOME

CHIEF DIGITAL OFFICER?