don’t forget the ux (when developing a product)

Don’t forget the UX(when developing a product)

Sebas&an Ullherr eulenherr

Unicorns in Tech2017-03-23

Hi, I’m Sebas&an, Co-founder & Crea&ve Director at interfacewerk.

Let’s talk about user’s experiences!

PROBLEM I’ve got a great product idea. How do I make it succeed?

SOLUTION Let’s have a mee&ng.

SOLUTION Let’s have a mee&ng.

”It is a capital mistake to theorize before one has data. Insensibly one

begins to twist facts to suit theories, instead of theories to suit facts.

SHERLOCK HOLMES

Technology Users

Business

Technology Users

Business

Technology Users

Business

Technology Users

Business

SOLUTION Balance business, technology

and users by building simple hypothesis instead of complex theories.

Bringing in the user’s perspec/ve will check your assump/ons

against reality.

”Make the user’s problem your problem.

JEREMY KEITH

RECAP I. Balance business, technology & users II. Do frequent reality checks III. Anyone can do “UX” – if they care

Thank you for having me! Talk to you later.

I’m eulenherr on Twi_er.