getting people to talk about your business

Getting People To Talk

About Your Business

If a business can’t manage to make a

statement in the market and get people to

talk about them and their product or

services, they are destined for bankruptcy

Creating Disruption in the market by giving

consumers Innovative solutions for their

problems is how a business can achieve

their goals and avoid an unfortunate end

in the modern marketplace

Most companies these days,

even though they know that

it’s no good for them, still

prefer to conduct business

the traditional way

However, bringing innovation into an organisation

is something that must be done to ensure the

sustainability of a business in the market

Case Study:

Kodak

Kodak was really good at what they do – film

photography – and decided to stick with it

The result:

Kodak went from being the fourth most

valuable brand worldwide to bankruptcy

in less than 20 years

Why?

People ceased to buy film and turn to digital

photography because it’s much easier to

use, and Kodak failed to cope with this new

purchasing behaviour of consumers

The company provided no new

innovation that can satisfy the

need of consumers

the consumers stop talking

about them because they have

become irrelevant & obsolete

What You Should Do

It’s crucial that you must be willing to shift

or even completely change your business’s

infrastructure to always on the move to

cause market disruption with innovation

Maverick Mentoring has a new program that

will show you how to Disrupt the

Marketplace by bringing in Innovation and

create the edge you have been looking for

For more information on this

presentation, click these icons

Questions, Comments or Clarification?

Contact: Maverick Mentoring For Business

Email: peter@maverickmentoringforbusiness.com.au

Phone: 61 3 9005 8275