google glass app presentation

GoFind Katie Sherman, Ali Zaslav, Michael Valente, Hannah Melton

215 University Ave., Syracuse, NY, 13210 kmsher02@syr.edu

#GoFind

Team

Katie Sherman- CEO/Founder

Michael Valente -Research Strategist

Ali Zaslav- Research Analyst

Hannah Melton- Creative Director

You don’t want this to be you..

Overview● When you lose it, you can go find it.

● #GoFind recognizes where users leave their valuable items, using Google Glass’s geo-location technology.

● GoFind acts as an augmented memory that supplements to your own.

Problem / Opportunity

Problem: Everyone loses everyday items, such as ID’s, keys, glasses, devices, and other small things.

Opportunity: To help users retrace their steps in order to quickly find their missed placed items.

Advantages of GoFind

1. Proprietary Software2. First to Marketplace 3. Customer Service/ Organizing Techniques

We will continue to update our software, expand our service, and add user features to maintain our advantage.

Demo

Demo

Demo

DemoExample: Terminator View

Sales and MarketingRollout: 1. Choose the right category

Lifestyle category; Utility- use as a tool2.Create an memorable icon3.Choose a simple, self-explanatory name

GoFind- Go and Find It- play on the G4.Keywords

Memory, Find, Locate

Source: http://www.quicksprout.com/2012/05/10/the-beginners-guide-to-mobile-app-marketing/

Competition It can, we can’t

Find My iPhone Uses tracking device in product

TrackR Finds misplaced items using tracker device attached to items

Evernote Records mental thoughts

Google Keep Keeps notes, lists, and photos

We can, it can’t

Via GeoLocation

GoFind acts as augmented memory, recognizing items thorugh sight

Memory enhancer

Identify items when consumer walks into room

Business Model● Target Customers

● Revenue Generation: give basic app away; generate revenue on premium services an upsell.

● Lead Generation: tie in the GoFind with Google. Provide Google leads about GoFind customers. Google will incorporate this data into its ad services. GoFind receives ad revenue.

● Brand Sponsors○ ex. American Express (organize it for you)

Status and Milestones

Status: Developing the software and expanding app functions.

First ship: By Fall of 2014First revenue: Q1 2015

Find

Now, keep calm and

Any Questions?