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28 March 2017 SurgEM-SEM-004 v2.1

Commercially Confidential

Healthcare in Asia:

Rahul Sathe

Innovating for Success

28 March 2017 SurgEM-SEM-004 v2.1 2 Commercially Confidential

WHO WE ARE

Cambridge Consultants is a world leader in

product development and technology innovation

U N I T E D K I N G D O M U S A S I N G A P O R E J A P A N

28 March 2017 SurgEM-SEM-004 v2.1 3 Commercially Confidential

WHAT WE DO

28 March 2017 SurgEM-SEM-004 v2.1 4 Commercially Confidential

HOW WE ARE STRUCTURED

We work for our clients in a

diverse range of sectors

WIRELESS &

DIGITAL SERVICES

MEDICAL

TECHNOLOGY

INDUSTRIAL, DEFENSE,

ENERGY, CONSUMER

SURGICAL

CARE

DRUG

DELIVERY

DIAGNOSTICS

DIGITAL

HEALTH

28 March 2017 SurgEM-SEM-004 v2.1 5 Commercially Confidential

Healthcare in Asia: A transforming landscape

28 March 2017 SurgEM-SEM-004 v2.1 6 Commercially Confidential

The burden of Non-Communicable Diseases is rising rapidly across Asia

India: 2015-2030

Diabetes: 70M to 100M

China: 2011-2030

Cardiovascular: 16M to 54M

China: 2011-2030

Pulmonary disease: 25M to 55M

Indonesia: 2015-2030

Diabetes: 8M to 22M

28 March 2017 SurgEM-SEM-004 v2.1 7 Commercially Confidential

Current healthcare investment and infrastructure are not sufficient to address

growing disease burden

28 March 2017 SurgEM-SEM-004 v2.1 8 Commercially Confidential

Multi-national

Corporations

Startups &

SME’s

Venture Capital Non-profits & NGO’s

Government

Agencies

Incubators &

Accelerators

Industry Councils

Insurance

Companies

Sustainable solutions require industry collaboration across clinical care ecosystem

28 March 2017 SurgEM-SEM-004 v2.1 9 Commercially Confidential

Rising consumerism is changing patient expectations of access to quality care

28 March 2017 SurgEM-SEM-004 v2.1 10 Commercially Confidential

Clinicians desire

products that enable

team-based care

28 March 2017 SurgEM-SEM-004 v2.1 11 Commercially Confidential

New hospitals and business models are changing healthcare delivery

28 March 2017 SurgEM-SEM-004 v2.1 12 Commercially Confidential

Unique partnerships are unlocking ecosystem-wide innovation

28 March 2017 SurgEM-SEM-004 v2.1 13 Commercially Confidential

Healthcare in Asia: Innovating for Success

28 March 2017 SurgEM-SEM-004 v2.1 14 Commercially Confidential

Needs-driven innovation – tailor products for local unmet needs

http://gehealthcare.com

GE Healthcare revolutionized

rural access to medical care in

2008

Launched MAC 400, world’s first

ultra-portable ECG system for

diagnostic cardiology

Device cost $600 with $1 test

Portable, low-cost, easy to use,

train, maintain

Developed “in-country, for-

country,” tailoring product features

for unique unmet needs

28 March 2017 SurgEM-SEM-004 v2.1 15 Commercially Confidential

Business model innovation can deliver large impact to patients

http://gehealthcare.com

Doctor2U is an app-based service in

Malaysia that provides on-demand

doctor visits. Services include:

Live Chat

Consult a doctor for free, anytime,

anywhere.

Doctor House Calls

Doctor will come to your door within

60 minutes.

Video Consultation

Facetime a doctor.

Seek advice and consultation.

Medication Delivery

Medication delivered to your door.

28 March 2017 SurgEM-SEM-004 v2.1 16 Commercially Confidential

Fast, low-cost, point-of-care testing for infectious disease

28 March 2017 SurgEM-SEM-004 v2.1 17 Commercially Confidential

Portable

affordable

surgery

28 March 2017 SurgEM-SEM-004 v2.1 18 Commercially Confidential

A checklist for successful and sustainable Medtech innovation

Validated Unmet needs Robust Technology

Disciplined Product Development

Clinical, user, stakeholder needs

Ethnographic research

Differentiated concept

User & stakeholder feedback

Sensors, algorithms, robotics

Imaging, optics, visualization

Synthetic biology, assays, microfluidics

Digital Health, informatics, data security

Focused Commercial Strategy

Market Research + VOC

Well-defined business model

Strong USP’s and sales strategy

Experienced team & partners

Clear product requirements

Minimum Viable Product

Systems Engineering Approach

Robust Verification and Validation

28 March 2017 SurgEM-SEM-004 v2.1

The contents of this presentation are commercially confidential

and the proprietary information of Cambridge Consultants ©

2017 Cambridge Consultants Ltd. All rights reserved.

UK

Cambridge Consultants is part of the Altran group, a global

leader in Innovation. www.Altran.com

www.CambridgeConsultants.com

USA SINGAPORE JAPAN

Registered No. 1036296 England

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