hearst app lab presents… · source: idc. can google repeat their smartphone success? source:...

Post on 19-May-2020

3 Views

Category:

Documents

0 Downloads

Preview:

Click to see full reader

TRANSCRIPT

Hearst App Lab Presents…

Source: Apple

0.0

5,000.0

10,000.0

15,000.0

20,000.0

25,000.0

Q210 Q310 Q410 Q111 Q211 Q311 Q411 Q112 Q212 Q312 Q412

Over 120mm Sold!

“…fastest growing consumer tech product ever.”

‐Mary 

Meeker

Source: Gartner

Tablets Redefining the Personal Computing Industry

Google Android Tablets Competing Well

Source: IDC

Can Google Repeat Their Smartphone Success?

Source: ComScore

0%

10%

20%

30%

40%

50%

60%US Smartphone Operating Systems Share

Google Apple Blackberry Microsoft

The Entire Digital Magazine Industry is Thriving

0

100

200

300

400

500

600

700

800

900

1000

Hearst Bonnier Conde ReadersDigest

AmericanMedia

Rodale Time SourceInterlink

Meredith

2H‐11 2H‐12

Source: AAM Fas‐Fax

What is the Digital Magazine of the Future?

Hot Spots & Tap to Reveal

Embedded Video

Personal Stylist & Inspiration Boards

Custom Favorites & Recipe Lists

Virtual Makeup Tester

Talk to Esquire

14

Interactive Quizzes & Gift Guides

Tap to Buy

Interactive Games

Interactive Advertisements

State of the Art App Lab Space

My Email Address:  cwilkes@hearst.com

top related