how to pitch an idea - lessons from emc tv & toastmasters

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THE PITCHWORKSHOP

06.24.13

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GOALS1 | Understand what makes

an effective pitch.

2 | Learn some tools to usewhen pitching your idea.

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Agenda

Why Listen

The Story Arc

Exercise: Table Topics

Tips and Tricks

Exercise: You Say This, I Think That

Checklist

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Who are I?

Social Engagement Mgr

&

Recovering Engineer

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Inform. Inspire. Engage.

I TALK A WHOLE LOT

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THESTORY

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Headline

Urgency

Relevance

Challenge

Champion

Payoff

Call to Action

Corroboration

Facts & Stats

THE ART OF THE ARC

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STORY + ARC

Headline

Urgency

Relevance

Challenge

Champion

Payoff

Call to Action

Corroboration

Facts & Stats

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SO WHAT?

WHOCARES?

WHAT’SIN IT

FOR ME?

The Tough Questions

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TABLE TOPICS

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Headline

Urgency

Relevance

Challenge

Champion

Payoff

Call to Action

Corroboration

Facts & Stats

TABLE TOPICS

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Table Topics Lessons

Pressure pushes us to use fillers.

Must get comfortable with silence.

Common Filler Words

Kinda

Sorta

I Think

So

Um/ah

Like

Right

Ya Know

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TIPS & TRICKSPresent & Pitch Like A Pro

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Headline

DON’T THROW IT AWAY.

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PAINT THE

BIGGER PICTURE

Relevance

MyTeam

My Org

My Division

My Company

Me

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Urgency

USE BODY LANGUAGE

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Challenge

YOU ARE YOUR OWN WORST

CRITIC

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Champion

GIVE IT A NAME

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Facts & Stats

IF YOU CAN’T BE RIGHT…

BE CERTAIN

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Corroboration

VALUE YOUR

CRITICS

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Payoff

MAKE LIFE SIMPLER

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Call to Action

FUND ME

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YOU SAY

I THINK

_______

_______

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_______

_______

YOU SAY

I THINK

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YOU SAY

I THINK

_______

_______

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YOU SAY

I THINK

_______

_______

:: Your Turn ::

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Checklist

I reviewed the elements of a(n example) story arc– Headline

– Relevance

– Urgency

I gave it a name

I’m confident speaking with authority on my idea

I speak to every slide as important

I’m prepared to show urgency with my body language

I connected my idea to the big picture

This idea makes life simpler and I can explain how

– Challenge

– Champion

– Facts & Stats

– Corroboration

– Payoff

– Call to Action

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Agenda – In Review

• The Story Arc

• Exercise: Table Topics

• Tips and Tricks

• Exercise: You Say This, I Think That

• Checklist