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®
IBM Software Group
© 2005 IBM Corporation
Information on demand & Informix
Steven MillerWorldwide Brand Manager – Information Servers StrategyInformation Management Division
IBM Software Group | InfoBahn 2005
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AgendaInformation Servers Market Dynamics
IBM SWG and Information Management Strategy
Informix Portfolio Strategy
IBM Software Group Product Interoperability
Questions & Answers
IBM Software Group | InfoBahn 2005
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Using the power of integrated information
Gaining insight from information
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Structured Calculations
Data Processing Transactions
Modular Components
Dynamic Definition and Operations
Traditional
StoreData
The InternetOpen Standards
ConnectivityFlexibilitySimplicity
EnableAccess
On Demand
ProvideInsight
IT Evolution: Providing Deeper Business Value
IBM Software Group | InfoBahn 2005
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On Demand Business Defined
An enterprise whose business processes —integrated end-to-end across the company and with key partners, suppliers and customers —can respond with flexibility and speed to any customer demand, market opportunity or external threat.
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What do customers care about?
Improve Operational Efficiency
Reduce Production Costs
Reduce Admin Costs
Reduce Sales/Mktg Costs
Improve Employee Productivity
Improve Employee Access to Info
Integrate Supply Chain
Capture Customer Data
Get Closer to Customer
Improve Customer Retention
Promote Customer Self-Svc
Reduce Time to Market
Protect Privacy
Manage Risks
Comply w/Regulations
Other
78%
42%
54%
37%
57%
47%
26%
53%
41%
31%
22%
23%
26%
26%
30%
11%
Info Mgmt
69%
50%
45%
35%
53%
47%
28%
48%
40%
39%
35%
33%
31%
30%
27%
4%
All M/W
Cos
t-driv
enM
arke
t-driv
en
IBM Software Group | InfoBahn 2005
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Companies Need Integrated And Tailored InformationCompanies recognize that management of information is critical to
success, with 70% indicating that information is a major asset requiring significant investment. *
* Source: CFO Survey: Current state & future direction (September 2003) – IBM Business Consulting Services
While companies believe that the information they receive is timely, reliable and consistent…
…Just one third believe the information is easy to use, tailored, cost effective or integrated.
32
33
35
36
48
53
64
71
79
0 20 40 60 80
Integrated
Easy to use
Cost-effective
Tailored/Customized
Accessible
Highly relevant
Consistent
Timely
Reliable/Accurate
Information Adequacy *% Companies Satisfied
IBM Software Group | InfoBahn 2005
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Client Business Challenges
65
56
46
61
56
46
46
41
41
48
45
45
40
41
67
54
38
56
56
41
39
36
51
47
41
40
38
44
Grow revenue profitably
Better understand and meet customer expectations
Focus on business innovation for comp. advantage
Improve efficiency of business processes
Increase employee productivity
Attract/motivate/retain talented employees
Increase flexibility of business processes
Work efficiently with suppliers, partners, customers
Organize/analyze/use vast amounts of information
Improve utilization and management of IT resources
Secure operations, IT infrastructure, and privacy
Increase flexibility of IT infrastructure
Manage risk, regulatory compliance, bus. controls
Ensure continuity of business operations
KEY: = significantly higher rating
IT O
ptim
izat
ion
/ B
usin
ess
Res
ilien
ce
Percent Rating Important (8, 9, or 10)
Mid-Market
Large Enterprise
Prod
uctiv
ityG
row
th /
Inno
vatio
n• Clients are focused on Growth / Innovation, Productivity and IT Optimization / Business Resilience• Top client challenges are fairly consistent between large enterprise and mid-market, IT and LOB, and
across countries and industries
IBM Software Group | InfoBahn 2005
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Total IT Industry$1.4T
04-08 CGR: 6.9%
Total IT Industry$1.4T
04-08 CGR: 6.9%
Middleware$82B
04-08 CGR: 7.4%
Middleware$82B
04-08 CGR: 7.4%
7% People Prod.
34% 34% Information Information
ManagementManagement
23% Integration & Infrastructure
6% SW Devel.
52% Services
15% 15% SoftwareSoftware
33% Servers & Storage
30%InfrastructureManagement
04-08 CGR
04-08 CGR
7.0%7.0%
7.1%7.1%
9.0%9.0%9.0%
5.5%5.5%
8.4%8.4%
Information Management: The Largest, Fastest Growing Middleware Opportunity.
Source: IBM GMV2H04
54%Packaged
Applications
40%40%MiddlewareMiddleware
6% Operating Sys.
> $25B in 2005> $25B in 2005
Software Market $218B
04-08 GCR 6.6%
Software Market $218B
04-08 GCR 6.6%
IBM Software Group | InfoBahn 2005
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IBM Software Group and Information Management Strategy
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Gaining Insight from Information & Turning Data into Information
Empowerment
Integration
On Demand
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IBM Middleware: Powering on demand businessAn open and flexible information infrastructure is among the
infrastructure services for implementing a service oriented architecture
Information served to multiple applications
Information served within applications
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100% of information available for serving customers, making decisions, and taking action
IBM Information Servers: Delivering a new generation of information services
Business InsightInformation mining and analysis, Identity resolution
Information IntegrationFind, Federate, Transform, Place, Publish
Information Lifecycle ManagementData, Web, Documents, Records
Information StorageStore, Search, Update, Retrieve
IBM Information Servers
Master Information ManagementClean and Trusted information, Global data synchronization
AdministrationToolsDeployMonitor
OptimizeDispose
DevelopmentToolsModelDesignDevelop
Test
IBM Software Group | InfoBahn 2005
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EMCDocumentum
FileNETNCRTeradata
MicrosoftOracleIBM
Integrated Development Tools
Systems Management
Content Management
Information Integration
DB2 Tools
DB Business Intelligence
DB Servers -Transactions
Information Management
Collaboration
Application Integration
IBM Delivers the most Comprehensive Platform for e-business on demand
DB2
Lotus
WebSphere
Tivoli
Rational
WebSphere
IDS
IBM Software Group | InfoBahn 2005
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Providing Solutions: Partnering for Applications, Tools & Skills
13,000 Partners - 40,000 Applications
Providing Skills, Tools & Applications
Transactions, BI, CM, Integration
13,000 Partners - 40,000 Applications
Providing Skills, Tools & Applications
Transactions, BI, CM, Integration
IBM Software Group | InfoBahn 2005
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SWG StrategyThe On Demand Operating Environment enables customers to build their on demand e-business
Autonomic Middleware dramatically reduces operational costs for our customers
Open Standards protect customer investment
Service Oriented Architecture (SOA) and Componentization Architectures enable horizontal & vertical integration
Eclipse underpins a uniform IBM Software Development Platform
Use Linux as a disruption to create new opportunities for IBM Middleware
World Class Support and Services ensure customer success
IBM Software Group | InfoBahn 2005
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What are the analysts saying?“… completeness,
creativity, and accuracy of
information … is determined by the
level of value added to data by its data
mgmt and data integration
components.”
“Data Mgmt & Data Integration are key pieces of an overall
approach to dataArchitecture.”
“Creating a single, rationalized data architecture … is critical for long-
term flexibility and optimal business
value. ”
Gartner Research Note Philip Russom – Forrester Ted Friedman – Gartner
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Questions to Ask YourselfStoring data… or leveraging information?
Decisions based on cost containment… or strategic value?
Regulatory requirements an expense… or an opportunity?
Isolated islands of data… or share integrated information?
Spend more time looking for information… or using it?
Reporting your business’s history… or shaping its future?
Are you turning your information into actionable insight?
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Database Portfolio Strategy
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IBM’s Strategy: Enable Our Client’s Information Infrastructure
Embrace the Development Community
Your choice of development environment
JAVA, .NET, PHP/Perl, …
Technology Investments
AcquisitionsAccelerate Our Portfolio
Information Server Leadership
DB2IMSIDS Cloudscape
Deliver High Value SolutionsThrough Business Partners
ISV Solutions
Business Intelligence / Data Warehousing
Content Management
IBM Software Group | InfoBahn 2005
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Our Target Database Markets by UsageMicro / Pervasive
Lite Embedded
Industrial Strength Embedded
IT Infrastructure
Data Marts / Data Warehouses / Business Intelligence
Information Integration
IBM Software Group | InfoBahn 2005
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Database Market Segmentation
Shared Requirements
High Availability
Security
Flexible development capabilities
Developers have heavy influence over database decision
Ease of use of development tools is a major crite
ria
Shared Requirements
High Availability
Security
Flexible development capabilities
Developers have heavy influence over database decision
Ease of use of development tools is a major crite
ria
9.0
Infrastructure MarketEnd customer selects a databaseDatabase decisions are often “strategic” decisionsVendors, ISVs, xSI all may influence decisionSkills & Staffing Requirements are major
considerations as both heavily influence TCO calculations
Customers generally want a high degree of control over the database
Scalability (head room) is very important
EmbeddedEnd customer purchases a solution
ISV or Technology Partner selects databaseTechnical Product Capabilities Open the door
Final selection is heavily weighted towards price, contract terms, and ease of doing business with the vendor
Ideally end-user has no control over the database or any database skills requirements. Any database management operations are
executed via the Application
IBM Software Group | InfoBahn 2005
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IBM Database Strategy
IDS
IDS
DB2
IDS
DB2
IDS
DB2
IDS
DB2Share
d Technology
8.0
8.1
8.2
9.0
9.3
9.4
10.0
vNext
Infrastructure MarketDB2 UDB
Lead With DatabaseIntegrated ISVs
IDSKey IndustriesExisting Customers
Embedded MarketIDS
Lead with DatabaseNew Regional ISVs, SIs
SMB, Retail, Government, TelcoU2
DB2 Everyplace
IBM Software Group | InfoBahn 2005
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IBM OEM/Embedded Database Portfolio
Micro {
Product Flexibility: Increasing Footprint, Increasing Capability, Performance, Scalability, & Control
CloudscapeCloudscape
DB2 EveryplaceDB2 Everyplace
IDS 9IDS 9
Target: Micro databases, mobile devices
Target: industrial strength transactional, embedded applications
Target: Lite Embedded Data Driven Applications for Eclipse / Java Developers
Integrated RuntimeIntegrated Runtime
OEM/Embedded Products
U2U2 Target: MultiValue embedded vertical applications for SMB
Lite {
MultiValue {
Industrial Strength {
IBM Software Group | InfoBahn 2005
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IBM Informix Product Roadmap
2005 2006 2007 2008 20092004
IDSvNext
IDSv10.0
Plan:IDSvNext+
XPSv8.50
XPSv8.51
Red Brickv6.3
Red Brickv6.x
OnLine v5.2
SE V7.25
C-ISAM v7.26
4GL v7.32 RAD v5.1 RAD v6.x
CSDK v2.90 CSDK vNext
UniVerse v10.1UniData v6.0
UniData v7.x UniVerse v11.xUniData .next
Continued Platform and OS support through Fixpacks
RAD v7.x
DataBlades
CSDK vNext+
Continued support with IDS vNext
DRDA
EGM
IBM ConfidentialIBM Confidential
IBM Software Group | InfoBahn 2005
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Announcing IDS Express
IDS provides a robust relational database with low administrative overhead that is:Simpler and less complex than the competition. Easily embeddable into your application, such that our common end customer can concentrate on your solution, not database management. Easy to install and deploy - the database installs silently within your application, is simple to configure and can be easily managed via your application. Easy to integrate with your application providing faster time to value - comes with PartnerWorldsupport structure, and results in faster time to market the combined solution
Flexible and provides a choice in programming environments, IDS Express provides deep support of both Java/Eclipse and Microsoft .NET IDEs. Scalable on demand - as business grows, so can the underlying databaseExtensible - with other IBM Software Group middleware, such as, Lotus® for collaboration, Tivoli® for management and WebSphere® for dynamic e-business
Supported Platforms: Windows, Linux
Designed with the mid-market in mind, IDS Express combines a self-managing database engine that provides power, function, and reliability with simplicity in packaging, installation and deployment.
IDS needs no army of DBAs. IBM Informix products run efficiently, without a lot of money and without a lot of interference. I can’t say that about Oracle.
—Sean Durity, IT Manager, CornerCap Investment Council
IBM Software Group | InfoBahn 2005
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IBM Informix and IBM Middleware Integration
InformixDynamic Server
V10.0
ApplicationDevelopment
Business Integration
CollaborationInformation
ManagementWebSphere Application ServerWebSphere Portal ServerWebSphere Information IntegratorWebSphere MQWebSphere Business Integration –Message Broker
Rational Web DeveloperRational Application Developer
DB2 Content ManagerDB2 ToolsDB2 Table EditorDB2 EveryplaceDB2 AlphaBlox
Lotus WorkplaceLotus Enterprise Integration for Domino
Extending theValue…
Tivoli Data Protection for InformixTivoli Monitoring for Databases
System Management
IBM Software Group | InfoBahn 2005
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Are You Connected?WatchIT video series at www.watchit.com/informix or
www.thesoftwareinstitute.org1. IBM Informix Software: Portfolio Update and Future Directions 2. IBM Informix Software: Database Technology in Everything You Touch3. Coming Soon – 3Q2005
International Informix Users Group at www.iiug.orgWorldwide network of Informix users
Informix Instant Answers from ibmifmx@us.ibm.com
Informix Platform Roadmap http://www-306.ibm.com/software/data/informix/pubs/roadmaps.html
Informix Product Life Cycle (PLC) Roadmap -http://www-306.ibm.com/software/data/informix/support/plc/
DM Today Newsletter - http://www-3.ibm.com/software/data/db2infonews/
SWG and IDS Compatibility Guidehttp://d25web1.torolab.ibm.com/db2info/dmcusdel.nsf/dm/informixcompatibility
IBM Software Group | InfoBahn 2005
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Summary
Informix Dynamic Server is IBM’s flagship database for industrial-strength, embedded solutions
Roadmaps and plans are in place, ensuring a strong future
Deeper and wider integration with other IBM products underway
Business Partner commitment
IBM Software Group | InfoBahn 2005
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IBM Software Group | InfoBahn 2005
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IBM Software Group | InfoBahn 2005
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Helpful Contacts
Informix Partner Channels ManagerGlenda Albertson1-512-473-8123 T/L: 595-8123gla@us.ibm.com
Informix Direct Channel ManagerChristine Normile1-877-252-5399 T/L: 273-0981Cnormile@us.ibm.com
Informix Program ManagerBruce Weed1-914-766-1717 T/L: 826-1717bweed@us.ibm.com
Informix Product ManagerOmkar Nimbalkar1-650-926-1976 T/L: 630-1976omkarn@us.ibm.com
IDS Product ManagerFrederick Ho1-650-926-5824hof@us.ibm.com
IDS Brand Manager (acting)Christine Normile1-877-252-5399 T/L: 273-0981Cnormile@us.ibm.com
WW Informix Technical EnablementMark Scranton1-303-395-3622 T/L: 273-3381mark.scranton@us.ibm.com
WW Informix Sales SupportDanilo Novelli1-305-442-3604 T/L: 235-3604spavlot@us.ibm.com
IBM Software Group | InfoBahn 2005
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Executive Letter to Customers and Business PartnersDear Customer or Business Partner, I wanted to take this opportunity to give you an update on IBM's strategic direction for Informix® software. Your existing Informix database software investments will be extended in future releases. IBM remainscommitted to the Informix platform, and we're backing up that commitment by investing to support andenhance the Informix software portfolio as technology evolves. We're basing this investment on the posi-tive feedback we've received from Informix end users, our business partners, and the analyst community. The current Informix enhancement plan outlines product strategy through the year 2010. One of the keysto this strategy is R&D investment for integrating Informix across the IBM software portfolio—Lotus, Ra-tional, Tivoli, WebSphere, and, of course, DB2 Information Management software. Your IBM representa-tive can discuss the details of this plan with you. We've based this strategy on what you've been telling us. We understand that you want to be able to useInformix solutions to make your business On Demand. As a result, IBM will continue support for the worldwide ecosystem of Informix application providers, solution providers and resellers. And you'll con-tinue to enjoy the flexibility of running Informix on your choice of hardware and operating system plat-forms. We've built superior feature and function enhancements into Informix Dynamic Server (IDS) version 9. It’sthe fastest, most reliable and most scalable IDS database ever. Transportation Clearinghouse and the El Salvador Tax Authority are just two of the many clients who have successfully moved from IDS version 7to version 9, and can attest to the ease of migration we've built into IDS. The move to IDS version 9 isfaster and easier than ever before. You can read more about these clients at the Informix IDS web site(www.ibm.com/software/data/informix/ids/). IBM has the largest R&D organization in the world. Since Informix software became part of the IBM familyIBM R&D has delivered significant improvements to Informix's overall capabilities. IBM's depth of innova-tion, superior service and support, solutions integration, adherence to standards, strong business partner-ships, and solution value remains unmatched. Perhaps most importantly, our people remain un-matched—the IBMers you work with every day who are dedicated to your success. I am personallycommitted to the success of your business, and to delivering the best available technology to support your current IT investment. Thank you for continuing to work with IBM. We will keep working hard to deliver you leading edge tech-nology in support of your business objectives. Sincerely,
Janet Perna General Manager, DB2 Information Management Solutions IBM Software Group
IBM Software Group | InfoBahn 2005
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Trademarks and Disclaimers© Copyright International Business Machines Corporation 1994-2003. All rights reserved.References in this document to IBM products or services do not imply that IBM intends to make them available in every country. The following terms are trademarksor registered trademarks of International Business Machines Corporation in the United States, other countries, or both:
IBM iSeries OS/400 InformixWebSphere
IBM(logo) pSeries AIX Cloudscape MQSeriese(logo)business xSeries DB2 DB2 Universal Database CICSNetfinity zSeries OS/390 IMS
Lotus, Domino, Freelance Graphics, and Word Pro are trademarks of Lotus Development Corporation and/or IBM Corporation in the United States and/or othercountries.
Java and all Java-based trademarks are trademarks of Sun Microsystems, Inc. in the United States, other countries, or both. Microsoft, Windows, Windows NT, andthe Windows logo are trademarks of Microsoft Corporation in the United States, other countries, or both. ActionMedia, LANDesk, MMX, Pentium and ProShare aretrademarks of Intel Corporation in the United States, other countries, or both. UNIX is a registered trademark of The Open Group in the United States and othercountries. Other company, product and service names may be trademarks or service marks of others.
Information is provided "AS IS" without warranty of any kind.
All customer examples described are presented as illustrations of how those customers have used IBM products and the results they may have achieved. Actualenvironmental costs and performance characteristics may vary by customer.
Information in this presentation concerning non-IBM products was obtained from a supplier of these products, published announcement material, or other publiclyavailable sources and does not constitute an endorsement of such products by IBM. Sources for non-IBM list prices and performance numbers are taken frompublicly available information, including vendor announcements and vendor worldwide homepages. IBM has not tested these products and cannot confirm theaccuracy of performance, capability, or any other claims related to non-IBM products. Questions on the capability of non-IBM products should be addressed to thesupplier of those products.
All statements regarding IBM future direction and intent are subject to change or withdrawal without notice, and represent goals and objectives only. Contact yourlocal IBM office or IBM authorized reseller for the full text of the specific Statement of Direction.
Some information in this presentation addresses anticipated future capabilities. Such information is not intended as a definitive statement of a commitment tospecific levels of performance, function or delivery schedules with respect to any future products. Such commitments are only made in IBM product announcements.The information is presented here to communicate IBM's current investment and development activities as a good faith effort to help with our customers' futureplanning.
Performance is based on measurements and projections using standard IBM benchmarks in a controlled environment. The actual throughput or performance thatany user will experience will vary depending upon considerations such as the amount of multiprogramming in the user's job stream, the I/O configuration, the storageconfiguration, and the workload processed. Therefore, no assurance can be given that an individual user will achieve throughput or performance improvementsequivalent to the ratios stated here.
Copyright International Business Machines Corporation 2003. All Rights reserved.Note to U.S. Government Users - Documentation related to restricted rights-Use, duplication ordisclosure is subject to restrictions set forth in GSA ADP Schedule Contract and IBM Corp.
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