innovating how we innovate - how can we help adelaide become an innovation hub?

Innovating How We Innovate

This isn’t the problem

Growing betterbusinesses faster

THIS is the problem

Growing betterbusinesses faster

The ProblemIt still takes 2000 startups to get one High Growth business

✓

Fail Faster and Lose Less. WHY?

Call this the “BIG IDEA”?

http://blog.startupcompass.co/the-2015-global-startup-ecosystem-ranking-is-live

Isn’t it better to NOT FAIL and NOT LOSE ALL AT?!?!

Innovate How We InnovateThe

Solution

Innovating How We Innovate

The way we are doing it … ain’t working anywhere

80% new businesses fail in their first 5 years

InnovationDefined

Innovation is a new idea, more effective device or

process

Innovation can be viewed as the application of better solutions that meet new requirements, unarticulated needs, or existing market needs.

This is accomplished through more effective products, processes,

services, technologies, or ideas that are readily available to markets,

governments and society.

The term innovation can be defined as something

original and more effective and, as a

consequence, new, that "breaks into" the market or

society.

What do we need to do?

If we are to foster and fully support Innovation we must reach the broader community to engage their support not

keep “preaching to the choir” with more and more

programs.

What do we need to do?

Further develop what we already have here in terms of

expertise, industries, environment etc (e.g. Food

and Wine, Education, Defence & Electronics Engineering,

Medical research). working with the trends that

will define the future of SA

What do we need to do?

Become High Growth Businesses

that employ people/bring revenue into SA for the long

term.

More than ever, we need

HIGHGROWTHREADY

ENTERPRISES

HIGH GROWTH READY

Is Very Investment Attractive

Greater Adelaide has a very rich ecosystemto support new ventures

How Can We Do It?✴ Events that foster and

develop a culture of innovation

✴ Harold Sharples - Flightplan methodology

✴ and ONist entrepreneurs business model

✴ Evolve and grow

✴ End to end innovation services

Collaboration - learn and earn model

International partnershipSource funding and markets

(Asia)

✴ Foster and support innovation

Support business growth in SA

Open opportunities in ChinaFocus on innovation that

• Encourages women• Provide long term

employment growth

Delivers High-Growth-Ready startups and

businesses.

Our Partners

HaroldSharples

Our PartnersHarold Sharples

Learn what I taught Tim Cook (Apple CEO)about innovation

... and how YOU can use it to make YOUR business live long, prosper and grow.

Our PartnersHarold Sharples

This year I want to help owner-CEOs and aspiring entrepreneurs to create High Growth Ready businesses. I have developed an approach to starting businesses that embeds innovation into the DNA of a business.

It will use the same innovation team technology I developed and used so successfully with Tim Cook and IBM. It will also use the many original tools, techniques, models and approaches I have developed in order to assist team members in focusing their efforts so as to: (a)create brand new businesses - or: (b)reinvent existing ones with increased Profitability,Longevity and Grow-ability.

Harold Sharples

Placing Innovation at the Heart of the

Business

FlightPlan • A World First

Worry Free Growth

Delivers High Growth Ready startups and businesses

TheInnovationTeam

A cool place for small business owners to share ideas and learn …

How to create online content and messages that sell

Our Partners

KwaiYu

Very few products sell themselves

Marketing is about creating content and messages that sell

Online marketing is still marketing

It just becomes creating online content and messages that sell

The problem with online marketing ‘case studies’

The problem with so many case studies around how to make use of online marketing is that they often cite the likes of BMW and

Coca Cola and how they have used Facebook etc to engage their customers.

That’s just normal marketing!

They have the financial resource to create beautifully crafted and shot videos that go

viral and buy into online advertising.

Small business owners and startups CAN’T.

As a small business owner or startup

You don’t have $000’s to spend on marketing campaigns

Creating online content and

messages that sell

helping SME's to improve everything about their onlinewithout the associated costs charged by all kinds of so-

called gurus through a community-share ethos where business owners share what worked for them in terms of using online to grow their

business.

Learning topics covered

Why the Digital Lounge?

What we offer launch partners?

✴ Exclusivity✴ Innovation thought leadership in

SA✴ Business development

opportunities (branding and naming rights)

✴ Unique value add services and products

✴ Partner with High Growth Ready businesses (investment opportunities)

✴ Closer + long term client relationships (learning innovation by doing)

Who do we need to help us?✴ Professional Services

(accountants, lawyers, financial advisors)

✴ Business Groups and Associations

✴ Property Owners✴ Media Agencies

Innovating How We Innovate