internet week new york 2011 - will tweet for food

WILL TWEET FOR FOODWriting your own ticket in the digital age

You #justmet @H18

Hagan Blount - iam@haganblount.com - (212) 380-8019

PANEL

• Richard Ouyang– Associate Director, Digital Strategy Peppercom– @RichardOuyang

• Kimberly Cropper– HR Specialist, GroupM– @KimberlyCropper

TOPICS

• Interesting job search tactics• Creating and managing an online

persona• Getting by and getting big• Get out there!

PROFESSIONAL RESULTS

• Three-months of living expenses in contracts

• $3,000 in online sales (likestickers.net)• Four offers for interviews outside of NYC• One sight-unseen job offer in Cleveland• An eight week contract offer @ $500/day

doing Social for a Coke Product • A contract to strategically overhaul a

European hostel booking website• An offer to co-found a company

PERSONAL RESULTS

ARE YOU ANY DIFFERENT?

ADWORDS

Alec Brownstein

“PERSONAL” BRANDING

YOUR ONLINE PERSONA• Tumblr• Flavors.me/About.me• Twitter• LinkedIn• Facebook– One personal page– One fan page or corporate facing page

MANAGING YOUR PERSONA

• Do you own JohnSmith.com?• Do you have a Google alert set up for

“John Smith?”• Do you have something that says:

“My whole life has been leading up to this opportunity.”

• Can others verify it?

WHO YOU ARE

GETTING BY

WAYS TO MAKE MONEY• Your money making more money

– Investments– Gambling– Income from money producing assets

• Selling Things– Products– Services– Royalties/Licenses on things you’ve created

• Selling Time– Contracting– Freelancing– 1040 Employment– Appearance Fees

GETTING BIG• A lot of times, it’s not the idea

that you thought it would be that makes it huge

• Tell everyone about your ideas

• Don’t just ideate. Execute!

• Get in the corridor

GET OUT THERE!• You can’t shake hands with someone new if

you never get up from your desk

• You never know what meeting with someone is going to lead to

• You can never have too many friends

• It’s not who you know, it’s who knows you

IF YOU DON’T ASK, THE ANSWER IS ALWAYS

NO

INTERESTING SITES• Alibaba.com– Get your product ideas made

• Elance.com/Scriptlance.com– Get sites and apps made

• Founder2Be.com– Find a Technical Co-Founder

• SayHelloThere.com– Personalized videos that target specific

opportunities

• Any “Hack Day” site– Show up, join a team, build the next big thing

QUESTIONS?• Hagan Blount– @H18

• Richard Ouyang– @RichardOuyang

• Kimberly Cropper– @KimberlyCropper