ism iseg 2 b grounded culture snapshot

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A tool to analyze a culture effectively

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Schedule of the workshop:

1.Introduction Lecture & Group division 40m

Read country info & select variables 120m

2. Create categories 30m Connect & Draw 45m Present & Discuss 30m

Joseph Roevens Ph.D

http://organizewithchaos.ning.com/

Grounded Culture Snapshot © Roevens, 2010

What? A grounded method to visually represent what you

find important in a specific culture, viewed from a specific perspective (e.g. Hotel Industry), AND to explain to an audience which may hold different ideas about that culture.

Based on Noel Tichy’s work at the University of Michigan, School of Business Administration

Grounded Culture Snapshot © Roevens, 2010

How? 7 Steps1. Read a lot of country specific information, e.g.

culture, economics, geography, specific FM issues, …

2. Identify several important variables (min 20). These are the ‘keyholes’ through which you view that culture.

3. Cluster these variables together under a specific category. These are the basic ‘building blocks’ of the model.

Grounded Culture Snapshot © Roevens, 2010

4. Name them, e.g. The Economy, The Culture, The Money Makers, Whatitsallabout, …

5. Study the causal connections between the model components. Ask yourself, how strong is the effect of a change in one category on another, e.g. if The Economy changes will it have no/small/medium/great influence on The Government, …

6. Create a graphic representation of the model. It visualizes the information.

7. Explain the model to an eager audience.

Grounded Culture Snapshot EXAMPLE: Congo 1999

1. Read a lot of country specific information, e.g. culture, economics, geography, specific FM issues,…

www.rdcongo.org www.congonline.com

www.congo2000.com CIA factbook 2010

TV5 Africa; New Africa Magazine

Grounded Culture Snapshot Congo 1999

2. Identify several important variables (min 20). These are the ‘keyholes’ through which you view that country.

The Army, Government (democracy, socialism,…), IMF, Worldbank, Political stability, Military conflicts, Regional cooperation, Labor unions, Business clubs, Currency, Monetary policy, Fiscal policy, Infrastructure, Religion, Technology, Traditional society, Media, Climate, Geography, Population distribution, Language, Urbanization, Legal system, Culture, NGO; USA, Belgium, France, Urbanization, Income & wage, Natural resources, ONU, Power distance, Men-women, R&D, Investment rate, Crime rate, Organized crime, EU, …

Grounded Culture Snapshot Congo 1999

3. Cluster variables together under a category. 1. natural resources, population distribution, urbanization,

income, monetary & fiscal policy2. president, army, government, legal system3. IMF & WB, UNO, USA, Belgium, France4. Labor unions, Business clubs, Student organisations,

Legal unions, church5. media, technology, infrastructure6. language, traditional society & customs, nationalism,

climate, geography7. political & military stability, cooperation, democracy

level

Grounded Culture Snapshot Congo 1999

4. Give it an appropriate category name

1. The Economy2. The Regime3. International policy4. NGO5. Communication6. The Culture7. Regional policy

Grounded Culture Snapshot Congo 1999

5. Study the casual connections between the model components. Ask yourself, what is the effect of a change in one category on another, e.g. if The Economy changes than it will have great influence on The Government, …

Grounded Culture Snapshot Congo 1999

6. Create a graphic representation of the dynamic model.

7. Explain the model to an eager audience.

Grounded Culture Snapshot

Other examples:

Poland 1999, France 1999

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