leading & inspiring employees in the collaborative economy

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Collaboration can increase workforce productivity, boost effectiveness and accelerate innovation. Inspire your workforce to innovate and collaborate to drive tangible business outcomes. Learn how to harness trends of the collaborative economy to enable employees, managers and executives to build a connected and engaged company. Begin a strategy to implement collaboration within your company to create meaningful business value. Presented at the PRSA 2014 International Conference on October 12, 2014 in Washington D.C.

TRANSCRIPT

Leading + Inspiring

EconomyCollaborative

Employees In The

#PRSAIcon

L A U R E Ngray

A M Y B I S H O P

EmployeeCollaboration

Overview

► Benefits of Collaboration

► The Future of the Workplace

► Collaborative Economy Trends

► Adopt a Collaborative Mindset

► Overcome Challenges

► Develop a Collaboration Strategy

THE FUTURE

WORKPLACEof the

WORK IS CHANGING

Employee Expectations

T H E C O N S U M E R I Z A T I O N O F

WORKFORCEWILL BE MILLENNIALS

7 5 % O F T H E

b y 2 0 2 5

s o u r c e : u . s . b u r e a u o f l a b o r s t a t i s t i c s

PERSONAL GROWTHRECOGNITION

E M P L O Y E E S A R E S E E K I N G

FLEXIBILITYINFLUENCE

PURPOSEIMPACT

T H E N E W

E M P L O Y E E

WORK 9-5

WORK IN AN OFFICE

USE COMPANY TECH

HOARDS INFORMATION

CLIMBING THECORPORATE LADDER

WORK ON MY SCHEDULE

WORK ANYWHERE

USE THEIR OWN TECH

SHARES KNOWLEDGE

CREATING THEIR OWNCAREER PATH

s o u r c e : c h e s s m e d i a g r o u p

The Old The New

BENEFITS

COLLABORATIONof encouraging

NOT ENGAGED

In Their Work

7 2 P E R C E N T O F E M P L O Y E E S A R E

s o u r c e : g a l l u p

ECONOMY370 BILLION DOLLARS

L O S T P R O D U C T I V I T Y O F D I S E N G A G E D W O R K E R S C O S T S T H E

e a c h y e a r

s o u r c e : g a l l u p

EFFECTIVENESSPRODUCTIVITY

C O L L A B O R A T I O N I M P R O V E S

INNOVATIONEFFICIENCYRETENTION

DIVERSITY

TRENDS

COLLABORATIVEof the

ECONOMY

RADICAL SHIFT IN

Employee Expectations

C O M P A N I E S M U S T

E V O L V E T O A D D R E S S T H E

COLLABORATIVEECONOMY

4 0 % O F P E O P L E P A R T I C I P A T E I N T H E

i n s o m e w a y

s o u r c e : s h a r i n g i s t h e n e w b u y i n g , v i s i o n c r i t i c a l

COLLABORATIVE

1  Crowdsourcing

2  Business + Purpose

3  On-Demand Services

4  Maker Movement

TRENDS

A MINDSET

COLLABORATIONbuilt for

IMPROVE COMPANY

Collaboration Maturity

A D O P T A C O L L A B O R A T I V E M I N D S E T T O

COLLABORATION& SOCIAL TECH

8 2 P E R C E N T O F C O M P A N I E S W I L L I N C R E A S E

i n t h e f u t u r e

s o u r c e : a v a n a d e s o c i a l c o l l a b o r a t i o n g l o b a l s u r v e y

EMERGENT COLLABORATIONMATURITY MODEL

EMERGENT COLLABORATIONMATURITY MODEL

OVERCOMING

CHALLENGESthe typical

BIGGEST BARRIERS TO

Successful Collaboration

C U L T U R E & O R G A N I Z A T I O N A L

S T R U C T U R E A R E O F T E N T H E

CREATIVE &CONFIDENT

7 0 % O F W O R K E R S A R E M O R E

w h e n t h e y c o l l a b o r a t e

s o u r c e : i d e a c h a m p i o n s s t u d y

LACK OF EXECUTIVE SUPPORTINSUFFICIENT TECHNOLOGY

C O M M O N T H R E A T S T O S U C C E S S F U L C O L L A B O R A T I O N I N C L U D E

RESISTANCE TO CHANGEDEPARTMENTAL SILOS

FRAMEWORK

COLLABORATIONfor a

STRATEGY

TAKE STEPS TO IMPROVE

Collaboration

B U I L D O U T Y O U R O W N F R A M E W O R K A N D

COLLABORATIONFRAMEWORK

STRATEGY & TACTICS FOR A

TECHNOLOGYMEETINGS &

COMMUNICATION

WORK ENVIRONMENTLEADERSHIP &

AUTHORITY

COLLABORATIONFRAMEWORK

STRATEGY & TACTICS FOR A

TECHNOLOGYconsider the hardware and software available to help your team collaborate

Instant Messaging — Ex. Skype, Google Chat, Microsoft Lync

Collaborative Document Sharing & Editing — Ex. Dropbox, Google Docs, Sharepoint

Project Management Tools — Ex. Basecamp, Trello

Videoconferencing — Ex. Google Hangouts, Skype, Go To Meeting

COLLABORATIONFRAMEWORK

STRATEGY & TACTICS FOR A

MEETINGS & COMMUNICATIONadopt an agile approach to team projects and campaigns

Utilize a sprint-style approach to working with your team

Break big projects up into smaller deliverables and prioritize them during sprints

Limit daily scrum meetings to 15 minutes and weekly meetings to 30-45 minutes

Conclude sprint cycles with a retrospective meeting to iterate & improve processes

Limit the quantity and frequency of ad-hoc requests outside of sprint work

COLLABORATIONFRAMEWORK

STRATEGY & TACTICS FOR A

WORK ENVIRONMENTplan office areas with space for employees to collaborate and concentrate

An open floor plan encourages regular collaboration and communication

Common areas for both work and relaxation help employees leave confined work spaces

Teams with access to collaborative areas with whiteboards can brainstorm and plan

more effectively

COLLABORATIONFRAMEWORK

STRATEGY & TACTICS FOR A

LEADERSHIP & AUTHORITYdistribute decision making evenly across your organization or team

Focus on leadership and inspiration, not top-down management

Help employees focus on achieving comprehensive business goals

Avoid departmental silos, focus instead on integrating teams for a common purpose

COLLABORATIONFRAMEWORK

STRATEGY & TACTICS FOR A

TECHNOLOGYMEETINGS &

COMMUNICATION

WORK ENVIRONMENTLEADERSHIP &

AUTHORITY

downloadtoday

AMY BISHOPSENIOR DIGITAL PR STRATEGIST

www.digitalrelevance.com

w w w . a m y l b i s h o p . c o m@ a m y l _ b i s h o p

LAUREN GRAYDIGITAL PROJECT MANAGER

w w w . l a u r e n k g r a y . c o m@ l a u r e n k g r a y

www.thevisualbrand.com

D O W N L O A DSLIDES & FRAMEWORK GUIDE

W W W . S L I D E S H A R E . N E T / A M Y B I S H O P

Questions?Any

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