link building tools for success webinar

Link Building Tools For Success

Presented by Kaila Strong and Scott R. Wells

Today’s Hashtag = #VMWebinar @cliquekaila @VerticalMeasure @scottrwells

Link Building for SEO Off site factors are heavily weighted in search

engine algorithms.

Link popularity Quality Quantity Authority Relevance

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Where Do You Start?Competitor Analysis Determine who outranks your site Analyze their backlinks Determine their link building strategy (if it exists) Organize

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Competitor Analysis ToolsFree SEO Book Backlink Analyzer Yahoo Site Explorer Open Site Explorer Majestic SEO Bulk Link CheckerPaid Raven Backlink Explorer Open Site Explorer (Pro) SEO Book (Pro)

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Using the Information You Find Competitors Strategy

What type of links? Overall link popularity

Develop Your Strategy Find link resources Get creative Stay organized

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Finding Link ResourcesFree Search Commands“keyword phrase links”linkdomain:competitorsite.com site:.edulinkdomain:competitorsite.com site:.govlinkdomain:competitorsite.com site:.us“public library” “useful links” keyword phrase site:.govkeyword phrase resources public library site:.us Google Alertskeyword sponsors or sponsorshipkeyword "add url" / "add * url" keyword "recommended links/sites"

Twitter: @cliquekaila @VerticalMeasure @ScottRWells #VMWebinar

Twitter: @cliquekaila @VerticalMeasure @ScottRWells #VMWebinar

Finding Link ResourcesPaid SEOMoz Raven Authority Labs SEOBook Majestic SEO Buzzstream Link Management

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SEOMozPaid

Huge array of tools to help you find link building resources like: Linkscape/Open Site Explorer, Juicy Link Finder, Competitive Link Finder, Link Acquisition Assistant, and many more.

Tools to help diagnose onsite issues like: Crawl Test, Check Indexed Pages, and Spam Detection.

Browser extensions and toolbars Large community of users As low as $79/month

SEOMoz

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SEOMoz

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SEOMoz

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RavenPaid

Offers an excellent white label reporting functionality Analytics, social media mentions, content marketing,

keyword rankings, and link acquisition trackers combined in one platform.

Browser extensions and toolbars easy to use Link management made easy As low as $19/month

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Raven

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Raven

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Twitter: @cliquekaila @VerticalMeasure @ScottRWells #VMWebinar

Authority Labs

Authority Labs

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Twitter: @cliquekaila @VerticalMeasure @ScottRWells #VMWebinar

Paid Variety of tools such as: HubFinder, LocalRank,

Duplicate Content Checker, Website Health Check, Keyword research tools, link analysis tools, toolbars and browser extensions,

Lots of training, and videos Huge community Price: $300/month

SEOBook

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Paid Competitor backlink reports very detailed Many options to filter and analyze data Allows you to dig deep As low as $15/mo

Majestic SEO

BuzzStream

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Paid Automated tools in one place Buzzmarker toolbar button Keeps track of contact communications Twitter conversations auto discovered and added As low as $29/mo

Firefox Search Status SEO Quake SEOMoz Toolbar (non-Pro version) Link Checker

Plugins

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Social Media Twitter Facebook LinkedIn Etc…

Content Marketing Use content to build links

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Out of the Box Link Building Tools

Q & A

Contact Kaila or Scott@cliquekaila @ScottRWellsinfo@verticalmeasures.com

602-314-3462 (direct)www.VerticalMeasures.com

Twitter: @cliquekaila @VerticalMeasure @ScottRWells #VMWebinar