marketing 2010 – more effective, more efficient and more economical

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Xerox Bobby Baker and Leslie Ballou 1 marketing in the 70s 2 marketing in 2000 3 marketing 2009 4 marketing 2010 – more effective 5 marketing 2010 – more effective 6 marketing 2010 – more effective 7 marketing 2010 – more effective 8 marketing 2010 – more effective 9 All-in-One Mailers • Integrated labels and envelope in one co-planer sheet • Available in 8.5 x 11 and 11 x 17 formats • Multiple die-cut offerings made 10

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1April 21-22, 2010 San Antonio, TX

Marketing 2010 – More Effective, More Efficient and More Economical XeroxBobby Baker and Leslie Ballou

2

marketing in the 70s

3

marketing in 2000

4

marketing 2009

5

marketing 2010 – more effective

6

marketing 2010 – more effective

7

marketing 2010 – more effective

8

marketing 2010 – more effective

9

marketing 2010 – more effective

10

All-in-One Mailers

• Integrated labels and envelope in one co-planer sheet

• Available in 8.5 x 11 and 11 x 17 formats

• Multiple die-cut offerings made

marketing 2010 – more effective

11

All-in-One Mailersmarketing 2010 – more

effective

12

marketing 2010 – more effective

13

Digital ID Cardsmarketing 2010 – more

effective

14

Digital ID CardsA Range of Solutions

durability and price points

DocuCard®

DocuGlossCard™

ValuPeelCard™

ValuPerfCard™

marketing 2010 – more effective

15

marketing 2010 – more effective

16

how it works(Filemaker Pro, Excel, Access, ACT)

(XMPie)

(Toner Based Digital Press)

(InDesign)

DATA LAYOUT

VARIABLE DATACONSTRUCTION

DIGITAL PRINTING

17

April 21-22, 2010 San Antonio, TX

Marketing 2010 – More Effective, More Efficient and More Economical XeroxBobby Baker and Leslie Ballou

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