matomy mobile survey 2016
Post on 16-Apr-2017
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MATOMY MOBILE SURVEY 2016SURVEY CONDUCTED: January 4, 2016RESPONSES: 270 App DevelopersPowered by
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WHAT TYPES OF APPS DO YOU HAVE?
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HOW MANY MONTHLY ACTIVE USERS
ARE USING YOUR APPS?
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ON A SCALE OF 1–10, WHICH CHANNEL GENERATES THE MOST
ROI?
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HOW MANY APP PROMOTION PARTNERS
DO YOU CURRENTLY WORK WITH?
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ON A SCALE OF 1 TO 5, WHEN YOU LAUNCH A NEW APP,
HOW IMPORTANT IS IT TO:
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ARE YOU WORKING WITH AN APP STORE OPTIMIZATION (ASO)
SERVICE/AGENCY?
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ON A SCALE OF 1 TO 5, IT’S IMPORTANT TO TRACK THE
FOLLOWING:
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AFTER OPENING THE APP, WHAT IS THE AVERAGE TIME IT TAKES A USER TO
MAKE AN IN-APP PURCHASE?
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WHAT PERCENTAGE OF USERS BECOME PAYING USERS?
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WHAT PERCENTAGE OF USERS ARE ENGAGING WITH YOUR APP 7 DAYS
AFTER INSTALLING IT?
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HOW DO YOU MONETIZE YOUR APP/S?
(SELECT ALL THAT APPLY)
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WHAT ARE YOUR BEST PERFORMING AD
FORMATS?
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THANK YOU
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