meaningful innovation with philips hue

Gunter Blanckaert - @guntbl | Carolina Miodownik - @cmiodo

#meethue

A born innovator

Born innovators

Philips’ founding fathers: Frederik, Gerard and Anton Philips

So many things in the internet of things

Connected living has truly come of age.

And the connected home looks so

much better with the lights on.

•Add Video: friends of Hue

Lighting that goes beyond illumination

We want to improve

people’s lives with

Lighting Beyond Illumination - Convo

Meet hue… and some moreAn eco-system of lighting

products and innovations.

A wealth of apps, services

and developer technologies.

Designed around a future-proof

bridge and web portal.

And we’re keen to do great things

Working with friends to

bring smart living to

people’s.

Working with friends to

bring smart living to

people’s.

Consumer Driven Innovation

... Put the light at their own

benefit

Here today.More tomorrow.Social Media is a great

enabler in our innovation

process

5 ways to use social

media to keep improving

your product

Social Media in the Innovation cycle

Research and development

Prototyping and adjusting

Post launch improvement

Portfolio and lifecycle

management

Working with friends to

bring smart living to

people’s.

1. Recruit for research activities

2. Social Listening

3. Hue Labs 4. Moment of truth 5. Keep delivering value

The Moment of Truth

Keep delivering Value

#meethue | www.meethue.com

@guntbl | gunter.blanckaert@philips.com

@cmiodo | carolina.miodownik@philips.com