multimedia project proposal
Post on 25-Feb-2016
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Multimedia Project Proposal•Introduction•Objectives of the proposal•What should a proposal contain•Description of components•Scoping questionnaires
Project manager responsibilities:◦ Given the brief ,to offer a realistic ,fair deal in the
time scale and budget for the client and the development team
◦ To make no false promise ◦ To make decisions based on the facts and
assessment of risk
Intorduction
Summarize the development decisions
◦ Based on information received from the client◦ Developer experience ◦ Discussion with colleagues, about treatment
alternatives Give the customer a clear, high level;
understanding of the project
Objectives of the Proposal
Clear undrestanding example:
Contain Suggested schedule and overall cost
Online Projects:◦Needs to be
linked to plug-ins and browsers
◦Nature of site(dynamic or static)
Offline Projects◦Platform that use ◦Reason for the
choice
Treatments may be in competition Relevant treatment for needs Keep the project challenging but possible Considering some costs are unpredictable
before we start
offering alternatives
Convincing the client
costTime
Safe 1 2 3 Exciting FoolishAlternatives
Not long Make impact quickly and clearly Content is unstable do don’t go to detail Make sure the client understand its just
suggestive
Proposal description
General introduction and executive summery
Statement of what the client wants from the website or application
Statement of what the users need from the site or application
Description of the general treatments and the reason for choice
Variations on the treatment that are possible
Proposal content(cont.)
Outline diagram of the proposal structure Description of the human resources needed Work break down and schedule Cost/payment structure Company statement of the proposal
limitation
Proposal content
Description of the Proposal Component
Relate data from scoping questionnaire:◦ Project type definition
What platform /offline/online◦ Purpose
Why multimedia is chosen as a delivery vehicle◦ Executive summery at the beginning◦ Audience type and number
General introduction and executive summery
Attune yourself to the business approach of the client for easier writing
You may not attend initial meeting with client
Show you understand client business◦ Journalist prefer reader for online project◦ Audio visual prefer viewer
Explain for client positive factors of MM environment to meet their needs
Statement of what the client wants from the website or application
Client may interpret the needs of user –Reshape it with your own experience
Predict the interactive level needed from the program to suit the user
Introduce examples of similar programs introduce it here
Statement of what the users need from the site or application
There is no right or wrong answer For same project different companies
suggest different treatments Depends on company experience or up to
an individual Must reflect the aims of client and user
need and explain why it does
Description of the general treatment and the reason for choice
Description of the general treatment and the reason for choice
Online project treatment
Offline project treatment
◦ Walk the client through several sites note their reaction
◦ Focus on user need rather than personal preferences
◦ Home page -set the structure of rest of the site Seek information/entertainment
◦ Mention the expected size for each part◦ Assess the resource required◦ Consider resources and time used for production◦ List the Client wishes and and objective◦ When describing the Check the media list of
customer in questionaires
Online Project Treatment
16
Main area of content.
Media selection for each area of content.
Reason for the choice of media.
Offline Project Treatment
Menu 3 minute video
10 minute graphic and audio
26 minutes(2 translation
tracks)
Section 1
Content and media definition
17
Area 1 Area 2Content area suggested Portrait
and record of founder
Museum records of special exhibitions
Clients’ wants and needsTo inform the history of the museum √ √To be the center point of a centenary exhibitionTo add a dimension to the exhibitionTo demonstrate the museum’s contribution to the locality.
√
To instill local pride √ √To encourage people to come
Outlines
18
Area 1 Area 2Treatment Graphic and audio
about one & a half minutes brief history-linear
UserEase of useAttractive √Motivating √Content brief but stimulating √MemorableCater of all age ranges Youth & AdultTime
19
Treatment can be influence by :
◦ Users’ need
◦ Materials
◦ Time to produce
◦ Appreciation of the cost
Reminder
20
Help◦ Ideally- Functionality should be simple enough to
require minimal extra help.
Preference◦ Personalize◦ E.g.: Language
OPT : Component
21
Choosing media◦ Choose the media that you think is the best suit
the content.◦ Add to a page or spreadsheet. (Client VS Us)
Platform◦ Choose appropriate platform as it can effect the
media decision.
OPT : Component
22
Time◦ Put total time of each category
Cost◦ Refer to past experience.◦ Staff, roles and time needed.◦ How many voice-over artist you might need◦ Amount and type of music.
OPT : Component
23
Variation on the
treatment
Outline diagram of the structure
Cost/Payment
Description of human resource
Work breakdown and schedule
Common
Time and costs for testing
24
Allow for changes from developers.
Proviso that the proposal is subject to the material given by client is of the right type and quality.
Cost – Start & End date
Limitation of a proposal
25
Online client-centered project scoping questionnaire
Page 1
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Page 2
Online client-centered project scoping questionnaire
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Page 3
Online client-centered project scoping questionnaire
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Page 4
Online client-centered project scoping questionnaire
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Offline client-centered project scoping questionnaire
Page 1
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Page 2
Offline client-centered project scoping questionnaire
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Page 3
Offline client-centered project scoping questionnaire
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Page 4
Offline client-centered project scoping questionnaire
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Page 5
Offline client-centered project scoping questionnaire
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