multiplatform radio - caroline graze, nrj, germany

Autor: Caroline Grazé, Radio NRJ GmbH

“Hear more about (...) already established brands; and new techniques online to get closer to their audience and provide a more attractive service to advertisers.”

Autor: Caroline Grazé, Radio NRJ GmbH

NEW CONTENT, NEW REVENUE

Autor: Caroline Grazé, Radio NRJ GmbH Autor: Caroline Grazé, Radio NRJ GmbHIN THE BATHROOM

Autor: Caroline Grazé, Radio NRJ GmbHIN THE KITCHEN

Autor: Caroline Grazé, Radio NRJ GmbH

LISTENER = USER

ON THE ROAD

Autor: Caroline Grazé, Radio NRJ GmbHON THE WEB

Autor: Caroline Grazé, Radio NRJ GmbHEVERYWHERE

Autor: Caroline Grazé, Radio NRJ GmbHEXPAND YOUR AUDIENCE

Autor: Caroline Grazé, Radio NRJ GmbHNEW DEVICES

Autor: Caroline Grazé, Radio NRJ GmbH Autor: Caroline Grazé, Radio NRJ GmbH

Autor: Caroline Grazé, Radio NRJ GmbHTARGET THE USER

Autor: Caroline Grazé, Radio NRJ GmbH

ENERGY ONLINE

INTERNATIONALE MOBILE APP (WINDOWS / NOKIA)

Autor: Caroline Grazé, Radio NRJ GmbHEXPAND YOUR TARGETING

Autor: Caroline Grazé, Radio NRJ GmbH

MYENERGY DATING APP

Autor: Caroline Grazé, Radio NRJ GmbH

• community app• login required (optional: facebook)• integrated radiostreams

• demographic data

Audience targeting relevant information for your brand relevant information for programming

relevant information for your customers

Autor: Caroline Grazé, Radio NRJ GmbH

THANK YOU

Caroline Grazéc.graze@energy.de

http://de.linkedin.com/in/carolinegraze