necessity of devangelists
Post on 28-Nov-2014
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The Necessity of Devangelists
Tony Blank @thetonyblank
What is developer evangelism?
Marketing / Advertising?
Sales?
Training / Support?
Helping Developers
NO BULLSHIT
Two sides of the same coin
Direct Evangelism
Conferences
Hackathons
Meetups
Meetups
Mentoring
Content Strategy
Blog
Social Media
Code Samples
Documentation / Client Libs
Customer Interaction
Event Discovery
Budget
Travel Planning
Burnout
Value of Devanglism
Raise Awareness
Gives tech a face
Learn what resonates
Product Discovery
Success Metrics
# of people engaged at
events
Key Signups
Web Views
Blog Visits
Social Media
Engagement
270%
Lessons From The Road
Hone how you present your API
Start broad
Learn
Provide value
Concrete use cases
Hackathon Pitches
Demonstration!
Email knows a lot. Use it.
contacts
filesmessages
threads
webhooks
GADGET?
MONEY!
BOOZE!!
A PUPPY!
10 PUPPIES!
WORK WITH US
(we are awesome)
Email knows a lot. Use it.
CONTEXT.IO
EMAIL DATA
TONYBLANK
A lot of information
Stop. Collaborate. Listen.
The Necessity of Devangelists
Tony Blank @thetonyblank
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