new york farm viability institute · web viewpeppers potatoes salad greens, chopped and washed...

BUYER SURVEY: REVIEW OF RELEVANT DATA

47 total buyer survey respondents, 20 are very or extremely interested

Institutions Distributors Grocery Restaurants OtherNumber of respondents

6 3 2 6 4

Annual spend – whole produce

$1.9 million $8 million (most is American Fruit & Veg)

$3.8 million $715,000 $2.8 million

Annual spend – processed produce

$1.0 million $1.6 million $750,000 $175,000 $60,000

Percent local

6% 36% 19% 16% 43%

Desired products

Apples Broccoli Cabbage Carrots Celery Corn Cucumbers Greens Lettuce Onions Onions, diced Peppers Potatoes Salad greens,

chopped and washed

Tomatoes Winter squash

Apples Apples, sliced Cabbage Corn, frozen Cucumbers Lettuce Melons Onions, diced Pears Potatoes Sauce Tomatoes Tomatoes, diced

All berries Apples Corn Greens Kale Lettuce Peaches Tomatoes

All berries Broccoli Cabbage,

shredded Carrots Fruits Green beans Lettuce Mushrooms Onions Onions, diced Peas Peppers Potatoes Spring mix Tomatoes Tomatoes,

diced Winter squash

Fruits, Winter squash Potatoes Other storage

crops

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Map of interested buyers

PRODUCER SURVEY: REVIEW OF RELEVANT DATA

162 total producer survey respondents, of which 124 grow fruits and vegetables.

75 fruit and vegetable growers expressed some interested in selling into a hub. 27 are very or extremely interested, 48 are somewhat interested.

Based on Eden Valley’s requirements, producer respondents were categorized by priority as follows:

Priority 1 Priority 2 Priority 3 Priority 4 Priority 5Interest level

Very, extremely Very, extremely or somewhat

Very, extremely or somewhat

Very, extremely or somewhat

Very, extremely or somewhat

Acreage 50+ acres Any acreage Any acreage Any acreage Any acreageFood Safety

GAP certified GAP certified GAP certified Open to pursuing GAP

No requirement

Delivery Can deliver to EVG

Can deliver to EVG

No requirement No requirement No requirement

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Characteristics of interested growers

Priority 1 Priority 2 Priority 3 Priority 4 Priority 5Number of growers

3 6 10 44 12

Total acres 450 775 1100 1600 300Expansion acreage

N/A 125 20 144 30

Organic breakdown

0% 0% 38% 49% 2%

Crop type Apples CabbageCornEggplantLettuceOnionsPeppersPotatoesSummer squashTomatoes

BeetsCabbageCarrotsCauliflowerCornHerbsLettuceMelonsOnionsParsnipsPeppersPotatoesRadishesSnap BeansStrawberriesSummer SquashTomatoesWinter squash

ApplesApricotsBroccoliCabbageCauliflowerCherriesCornCucumbersGrapesGreensHerbsPeachesPearsPeppersPlumsRhubarbStrawberriesTomatoesWinter squash

ApplesApricotAsparagusBeetsBlackberriesBlueberriesBroccoliCabbageCarrotsCauliflowerCeleriacCeleryCherriesCornEggplantGarlicGrapesGreen beansGreensHerbsKohlrabiLeeksLettuceMelonsNectarineOnionsPeachesPearsPeasPeppersPlumsPotatoesPumpkinsRadishesRaspberriesShallotsStrawberriesSummer squash

ApplesBeetsBlueberriesCornGarlicGrapesGreen beansHerbsLettuceMelonsPeasPeppersPotatoesPumpkinsSnap peasSpinachString beansSummer squashTomatoesWinter squash

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Priority 1 Priority 2 Priority 3 Priority 4 Priority 5TomatoesWinter squash

Map of interested growers

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