nomics advertising rate card - milken institute · • 56% are employed in finance or business. •...

Advertising Rate Card

Second Quarter 2003

Bubble-nomics

Third Quarter 2003

MoneyWorriesMoneyWorries

Fourth Quarter 2003

WhyMedicine is Goodfor You

WhyMedicine is Goodfor You

First Quarter 2004

A C C E L E R AT I N G

MED I C A L

S O LU T I ON S

What if

thesky

really is

falling?

Second Quarter 2004

But Where Does He

Bank?

But Where Does He

Bank?

Third Quarter 2004

The Milken Institute Review reaches more than 10,000 highly educated,

affl uent professionals across America.

Back Cover (four-color): $9,000

Inside Covers (four-color): $6,000

Full Page Interior (b/w): $2,500

[ Yes, I would like to advertise in the next four issues of The Milken Institute Review and receive a 15% discount.

some facts about our readership:

• 29% earned more than $250,000 in gross personal employment income in 2003.

• 25% live in households with a net worth greater than $5 million.

• 56% are employed in Finance or Business.

• 30% are CEOs/Chairmen/Owners or COOs.

• Almost 25% read The Economist cover to cover each week.

• 75% read The Wall Street Journal every day; 25% read The New Yorker

every week.

• The largest group (approx. 40%) gets their online news from www.nytimes.com.

• 52% purchased $1,000 - $10,000 worth of household items online within

the last 12 months.

• 59% strongly agree that health, fi tness and diet are important parts of their

daily lives.

• Over half consider themselves opinion leaders and like to learn about art,

culture and history.

• The majority of readers are male, 50 to 64 years old, completed postgraduate

education with degree(s) and married.

• Almost 60% do not use a personal advisor for wealth management.

• By a ratio of almost 2:1 readers invest primarily in stocks.

• 80% own their home; over half do not own a secondary residence.

for information and insertion orders contact:

Jared Carney

Director, Marketing & Project Development

Milken Institute

1250 4th Street

Santa Monica, CA 90401-1353

310-570-4676 direct

310-570-3023 mobile

First Quarter 2005

Our 25th

issue!

SocialSocialSecurity:Security:Shelter Shelter From From The The Storn?Storn?

Second Quarter 2005

SocialSecurity:Shelter From The Storm?

Growing PainsChina:

Third Quarter 2005

Fourth Quarter 2005

Time to tax Gasoline?

Fourth Quarter 2005

First Quarter 2006First Quarter 2006

Washington’s Appetite