nonprofit gamification

Post on 30-Jun-2015

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NonProfit Gamification

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What is gamification and how can it serve your nonprofit as an

engagement tool?

What is your goal?

What interests your donors?

What is your conversion rate?

How do you get volunteers and donations?

So what are your options?

People are motivated by the possibility of a reward, like points

Reward Participation!

Rewarding follow-throughOnline Community for members with tasks that can be accomplished

Reenergizing your volunteers through competitionRecognize top volunteers or top fundraisers

Why Do People Stop Volunteering

- They feel that their skills and time are not being utilized well- No Recognition- Time needed- Nothing Creative and Exciting- No flexibility in volunteer opportunities- Lack of Communication- Feeling of not making a difference- No feedback from Leadership

Reenergize your Volunteers

Reward volunteers for each time they volunteer

-Certificates-Published Results-Different Levels of Volunteers for each Task completed- Rewards for recruiting new Volunteers

Reward for Donating

• Get more people to Donate– Online

(gofundme.com)– Social Media

• Facebook• Twitter• Instagram

– Take it to the people • Online Community• Festivals• Apps

• How to Reward– Badges for each

donation level– Badges for Social Media

Sites– Leaderboard for donors

who donate online – Have them participate

on your website to build their own community and reward with points and different levels

With small steps and a little incentive, you can boost volunteers and donations using gamification

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