optimizing your content for pinterest
Post on 13-Jan-2015
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Quick deck I put together for my chat at the Digital Non Conference in Cincinnati, today.
TRANSCRIPT
Optimizing Your Content for Pinterest
Tim MetznerVP Marketing
@TMetznerTim.Metzner@gmail.com
Top Level Takeaways
• Time & focus needed--even on Pinterest(Worth it—775K Visits)
• No one size fits all strategy
• Best practices can help
• Learn from others in/near your space
• Don’t overdo it
What Works for SparkPeopleOptimize Images
You Win (87K+ Pins)
Getting Pinteresting Meh
What Works for SparkPeopleOptimize Headlines
You Win
Getting Pinteresting Meh
What Works for SparkPeopleCreate Content FOR Social Shares
Infographics & Fun Slideshows & Video
What Works for SparkPeopleBe Timely & Relevant
What Works for SparkPeopleRevamp Existing Features
Old Inspirational Images New Images
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