playscape: the next big thing is real-time multiplayer games

BREAD AND OTTO ROHWEDDER

BREAD AND OTTO ROHWEDDER

THE MASS MARKETING COMPLEX

Buy Ads

DistributionSell More

Make a Profit

Choices

Time

Sophisticated

Elegant

XFactor

Young

Sexy.Keep It Simple. Stupid.

THE LAW OF DIFUSION OF INNOVATION

Is your idea remarkable?

99%0.1%1,000,000

THE SECRET

OF

SUCCESS

BUILT FOR SUCCESS.

New type of

Communication

Personal

Multiplayer

IT’S TIME FORREAL TIME MULTIPLAYER.

REAL TIME MULTIPLAYER MARKET OPPORTUNITY

Industry Landscape TechnologyConsumer Maturity

REAL TIME MULTIPLAYER MARKET OPPORTUNITY

• 100 multiplayer games in each eco system

• Created in the last 6 months

• Only a few successes

• Most of the leading publishers are not there yet

• Ecosystems are promoting real-time multiplayer games

Mobile Market Overview

REAL TIME MULTIPLAYER MARKET OPPORTUNITY

• Players accustomed to playing with friends

• Sophisticated players that are looking for customized & personal

experience

• Increasing demand for innovative games

Players Maturity

REAL TIME MULTIPLAYER MARKET OPPORTUNITY

• More powerful devices

• More reliable network communication

• Lower server-side costs (Google Play Game Services, Play)

• Advanced matching solutions available for developers (Google

Play Game Services and Apple’s Game Center and PlayScape)

Technological Barriers are lifted

LOOKING DEEPER

72%

14%

14%

Casual Mid-Core Hardcore

Type

20%

13%

20%

47%

Facebook Limited Facebook G+ No Social

Social Experience

25%

75%

Cross Platform

Yes No

DEVELOPMENT MONETIZATION & OPTIMIZATION

MARKETING

PLAYSCAPE MULTIPLAYER

• Instant Access to +50 million of Concurrent players

• Creating a network of players

• Real time multiplayer engine

• Taking care of network latency & reliability

• Unique matching system

• Monetization Mechanisms

• Real-time monitoring

• New Dashboards

PARTNERSHIPS.

Thank You.

Eyal Rabinovich

VP Marketing, PlayScape

eyalr@playscape.com