podcamp nashville 2013 - "mobile for entrepreneurs" - #pcn13

Mobile for Entrepreneurs

Podcamp Nashville 2013Bayard Saunders

MiiA.com@miiacom

Mobile for Entrepreneurs

- How to Think Inside The (Device) Box: Creative & Strategy For Personal Brands and Small Business on Mobile - Beyond Responsive Design: Who is doing it right? What are they doing?

- How to BYO: Simple (mostly FREE!) CMS tips and tricks to build your own mobile websites, produce mobile content for social sharing, create SMS text alerts and business cards, etc.

Consumers Favor Mobile

Ron's Auto Repair

Ron’s Auto Repair Center of Ames, Iowawww.ronsautorepairames.com● Yodle, a service that helps small businesses with

mobile-optimized websites, listings on Google, Yahoo and Bing maps, and paid-search services across multiple desktop and mobile outlets.

● Using a unique tracking number, Ron’s Auto Repair can tell where calls come from and see how many of them are a direct result of online and mobile marketing spending.

● $9,000 in new sales per month● 23-28 new customers per month, average bill of $326

Pacha Nightclub - pachanyc.com

3 weeks after beginning the 2-3 times per week Club Texting campaign, PACHA amassed a 2,000 person subscriber list. Later that month, Pacha sent 3500 messages to their subscribers for an event. Total attendees resulting from their text campaign: 440 = 12% return.Total Amount PACHA earned::● Door Income: 240 Men Paying $15 Reduced Admission

Each = $3600● Bar Income: 440 attendees average 2 drinks per person

at $10 per drink = $8800● Total Income = $12400Today PACHA has grown their subscriber list to over 6000 members.

Zanies

Redbox

Sonic

Opry Mills Mall(Simon Properties)

Tilted Kilt

Domino's

Pick a Keyword

Advertise

Opt-In

Send Messages

TextMarks

TextMarks Pricing

Mogreet

Mogreet Pricing

Tatango

Tatango Pricing

Good App, Good Mobile Site

Conduit

Conduit Pricing

Mobile Ads

Follow-up

TextBusinessCard

Text "BAYARD" to 50500

http://dooid.me/bayard

http://dooid.me/bayard

Bayard Saunders@miiacomMiiA.com615-866-2340bayard.saunders@gmail.com