positioning the chapter as a business resource 2016 leadership academy

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Program/Industry Event vs. Social Program/ Industry Event A planned industry specific presentation or talk. The Question To Ask: Can it, does it, and will it put $$$ in our members’ pockets? Social A planned public or social occasion. Examples: Fundraiser Membership Mixer

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Positioning The Chapteras a

Business Resource

2016 Leadership Academy

Networking IdeasNew Tool: 23 Networking Activities for Your Next Program

Where To Find It: wcr.org > Chapter Tools > Programs

Program/Industry Event vs. Social

Program/ Industry Event

A planned industry specific presentation or talk.

The Question To Ask:• Can it, does it, and

will it put $$$ in our members’ pockets?

Social

A planned public or social occasion.

Examples:• Fundraiser• Membership Mixer

Where To Get Ideas:

WCR.org

• Programming Resources

• Forums

Other Resources

• REALTOR® Magazine• realtor.org• Local Associations• Other Societies & Institutes

– REBAC, CRS• Other Organizations

– YPN, NAHREP, NAREB, AREAA

Industry Events:Six Components to make it

WOW!1. Intentional Networking2. The Venue3. Who Will Be There4. The Topic5. The Content6. The Format

6. The Format

found in Program Format Guide wcr.org

Award Winning ProgramsProgram Title: Selling More Part 1 & 2• Local Chapter/Network: Chicago Chapter, IL

– Presentation Style: • sit down luncheon, moderator, guest panelists and Q&A

– Program Description: • panelists shared insights effectively seek out and market new

listings by providing tools and resources– i.e., staging virtual & live, free MLS tools

• prospecting for professionals• leveraging a REALTORS® network/SOI• marketing smarter• creating a vision for consumers/clients• closing the deal

– Effective Programming: • Business Growth and Development

LPPM 109 -110

Award Winning ProgramsProgram Title: Google Made Easy: Learn How to Use Google to Increase Your Productivity• Local Chapter/Network: Middlesex County Chapter, NJ

– Presentation Style:• Single Speaker, Sit Down, Round Tables, Q & A

– Program Description: • Google suite of APPS to increase productivity for the REALTOR®

– Effective Programming: • Business Development and Technology

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