print & digital media pack 2018 · rate card spear’s print magazine rate card sizes (wxh)...

GLOBAL WEALTH,Business & Culture

www.spearswms.com

PRINT & DIGITALMEDIA PACK 2018

ABO

UT

SPEA

R’S

About Spear’s Spear’s is the multi-award-winning wealth managementand luxury lifestyle media brand whose flagship magazine has become a must-read for the ultra-high-net-worth (UHNW) community.

Spear’s ReadersSpear’s 62,000 readers are some of the wealthiest in the history of media:

• The average Spear’s reader has a net worth (exlcuding primary residence) of £5.5 million ($8.8 million) and an average annual income of £780,000.

• 77% of readers enjoy our range and style of articles

• 63% think we are an authoritative source of information and analysis

• 54% have set up their own company

• They are philanthropists, collectors of art, wine, watches and jewellery and users of a wide range of luxury services.

Since its launch in 2006, Spear’s and its events have established themselves as Europe’s leading wealth management authorities. Using print, digital, events, awards and research-based productsand services, Spear’s is uniquely placedto connect financial and luxury brandsto this exclusive and elusive audience.

“My favourite magazine” Sir Terence Conran

“Spear’s is for anybodywho wants to makemoney - and keep it ”Elizabeth Hurley

“A cross betweenForbes and Vanity Fair”Ben Goldsmith

WEALTH, Business & Culture

ART, TRAVEL & LUXURY

SPEAR’S INDICES

Described as a cross between Forbes and Vanity Fair, with its own wit and outlook,it is also required reading for the affluent financial services community, includingthe bankers, lawyers and family offices who advise the wealthy.

PRINT & DIGITAL MEDIA PACK 2018GLOBAL WEALTH, Business & Culture

REA

DER

S

Spear’s ReadersWhich luxury servicesdo Spear’s readers use?

A Spear’s reader’s average net worth(excluding primary residence):

89%79%73%71%63%50%48%46%44%42%34%34%32%32%29%27%27%

Private members’ club

Spa

Bespoke tailor/dressmaker

Private doctor

Personal trainer

Sports car/super-car

Concierge service

Bespoke travel agent

Architect

Chauffeur

Garden designer

Interior designer

Yacht

Property adviser

Helicopter

Private jet

Private tutor

42% Watches

29% Design

29% Antiques

22% Imp/Mod Art

20% Classic Cars

77% Enjoyable articles

20% Jewellery

42% Contemporary Art

51% Wine

What do Spear’s readers collect?

Private members’ club

Spa

Bespoke tailor/dressmaker

Private doctor

Personal trainer

Sports car/super-car

Concierge service

Bespoke travel agent

Architect

Chauffeur

Garden designer

Interior designer

Yacht

Property adviser

Helicopter

Private jet

Private tutor

Which luxury services do Spear’s readers use?

£5,500,000

of Spear’s readers have set up their own companies

54%of Spear’s readers are private donors to charity

59%

The average age of Spear’s readers

45

Times a Spear’s reader flies abroad for business and pleasure each year

13of magazines delivered to readers’ homes or offices

50%

Spear’s readers by numbers

Spear’s readers’ average annual income

£780,000

ChairmanMD CEOTrustee C-suiteBoardPartner

Job title

89%79%73%71%63%50%48%46%44%42%34%34%32%32%29%27%27%

sPEAr’s rEADErs

A Spear’s reader’s average net worth(excluding primary residence) is

Why do people read Spear’s?

63%Authoritative source of

information and analysis 61%

Articles on luxury

59% Articles on

finance, law, etc

54% Spear’s Indices

50% Articles on art

and culture

42% Watches

29% Design

29% Antiques

22% Imp/Mod Art

20% Classic Cars

77% Enjoyable articles

20% Jewellery

42% Contemporary Art

51% Wine

What do Spear’s readers collect?

Private members’ club

Spa

Bespoke tailor/dressmaker

Private doctor

Personal trainer

Sports car/super-car

Concierge service

Bespoke travel agent

Architect

Chauffeur

Garden designer

Interior designer

Yacht

Property adviser

Helicopter

Private jet

Private tutor

Which luxury services do Spear’s readers use?

£5,500,000

of Spear’s readers have set up their own companies

54%of Spear’s readers are private donors to charity

59%

The average age of Spear’s readers

45

Times a Spear’s reader flies abroad for business and pleasure each year

13of magazines delivered to readers’ homes or offices

50%

Spear’s readers by numbers

Spear’s readers’ average annual income

£780,000

ChairmanMD CEOTrustee C-suiteBoardPartner

Job title

89%79%73%71%63%50%48%46%44%42%34%34%32%32%29%27%27%

sPEAr’s rEADErs

A Spear’s reader’s average net worth(excluding primary residence) is

Why do people read Spear’s?

63%Authoritative source of

information and analysis 61%

Articles on luxury

59% Articles on

finance, law, etc

54% Spear’s Indices

50% Articles on art

and culture

£5,500,000

PRINT & DIGITAL MEDIA PACK 2018GLOBAL WEALTH, Business & Culture

CO

NTR

IBU

TORS

Contributors and EditorsContributors to Spear’s include some of the most respected and renowned writers, illustrators and experts workingtoday, while our first guest editor was investor and environmentalist Ben Goldsmith.

Bestselling authors write alongside serial entrepreneurs; award-winning editors and industry gurus share their expertise and opinions; style icons and legendary photographers showcase their work. We have even had HRH The Prince of Wales writing about business and sustainability.

Our contributors include:John Arlidge, Sunday Times; Nick Foulkes, author and dandy; William Sitwell,editor of Waitrose Food; Luke Johnson, former chairman of Channel 4;Clive Aslet, editor-at-large of Country Life; Anne McElvoy, The Economist; Alessandro Tomé, Spear’s Discriminator; Martin Vander Weyer, business editor of The Spectator; cultural commentator Peter York; Andrew Roberts, acclaimed historian;author Sam Leith; and Anthony Haden-Guest, legendary journalist, cartoonist and author.

Spear’s founder and editor-in-chief is William Cash, an authority on the super-rich who regularly appears on TV and radio as a media and wealth commentator. 24,000

Circulation

Mailed exclusively to Spear’s high-net-worthsubscriber database

Distributed onboard BA First Class cabins; in first classUK airport travel lounges; at the World Economic Forum,Davos; and in London’s finest hotels and members’ clubs

BimonthlyFrequency

62,000*

Readership

60/40Male/Female

Our covers are drawn by Adam Dant, who won the Jerwood Prize and has been called ‘a Hogarth for the twenty-first century’ by the Guardian.

brands we have worked with:

On newsstands which consist of 50 WHS Travel storesin airports and mainline stations, and 200 targetedindependent stores around London for news andcurrent affairs

PRINT & DIGITAL MEDIA PACK 2018GLOBAL WEALTH, Business & Culture

‘You can’t afford to be without it!’

Exclusive interview

David Miliband: time for the rich to give moreThe Spear’s Index

The top 50 family lawyers revealed

£5.00 May/June 2017

977

2054

7760

02

>5

6

977

2054

7760

02

>5

6

why brExIT IS London’S chancE To go InTErSTELLar

Featuring

Natalia Vodianova Joanna TrollopeIain Martin

Big Bang 2.0

£5.00 September/october 2017

The Spear’s Interview

Gibraltar’s Fabian Picardo on Brexit, Spain and more

The Spear’s Index

Top 50 tax lawyers and accountants

Philanthropy

John Caudwell talks giving and taxes

wealTh | business | CulTure | life

manaGinG wealth in the aGe oF anGer

iS oFFShore a dirty word?

RATE

CA

RD

Spear’s Print Magazine Rate Card

SIZES (WxH) Full Page Half Page Vertical Half Page Horizontal

Trim 210 x 260mm 105 x 260mm 210 x 130mm

Bleed 216 x 266mm 111 x 266mm 216 x 136mm

Type Area 190 x 240mm 80 x 240mm 190 x 105mm

• Please allow 3mm each page for gutter loss allowance. This is to be included within the trim size

• Double page (DPS) advertisements should be split and supplied as single pages to the measurements above

• Advertising material should be supplied in PDF format

• PDFs should conform to the PPA pass4press specifications, which are based on PDF/x-1a standards, details of which can be found at www.pass4press.com.

• All PDFs must be supplied in Acrobat Version 1.3

• All files to be supplied as composite CMYK

• The file must not contain any transparent elements

• Files must contain crop marks

• All images contained within PDF must be high-resolution (300 dpi recommended) and in CMYK format

• All fonts must be embedded

• Files should not contain TrueType or Multiple Master fonts

• File creator should apply any trapping requirements. No trapping will be applied by the printer

• Combined colour ink density must not exceed 300%

Inside Front Cover

Outside Back Cover

Inside Back Cover

Double Page Spread

Full Page

Half Page (horizontal/vertical)

Bound and Loose Inserts

Bandwrap

Bespoke Inserts (invitations, supplements, catalogues)

Special Gatefolds

Prices available on request.

Prices available on request.

Prices available on request.

Prices available on request.

x4

13,800

13,800

12,700

11,450

6,900

4,250

x3

14,600

14,600

13,500

12,100

7,300

4,500

x2

15,400

15,400

14,220

12,820

7,700

4,750

x1

17,000

17,000

15,000

13,500

8,100

5,000

x5

13,000

13,000

10,780

10,770

6,500

4,000

x6

12,160

12,160

11,200

10,100

6,100

3,750

USD

PRINT & DIGITAL MEDIA PACK 2018GLOBAL WEALTH, Business & Culture

Issue/ Edition

60

61

62

63

64

65

66

Jan/Feb 2018

Mar/Apr 2018

May/Jun 2018

Jul/Aug 2018

Sept/Oct 2018

Nov/Dec 2018

Jan/Feb 2019

PUBLICATION MONTH RELEASE DATE COPY DEADLINE

SPEAR’S MEDIA SCHEDULE 2018

15th December 2017

21st February 2018

19th April 2018

18th June 2018

20th August 2018

22nd October 2018

17th December 2018

18th November 2017

16th January 2018

15th March 2018

17th May 2018

23rd July 2018

24th September 2018

29th November 2018

DIG

ITA

L

10www.spearwms.com

SPEAR’S WEBSITE MEDIA PACK 2015

728 x 90

300 x 250

Banner Advertising on Spear’s

300 x 250

300 x 250

HOME PAGE

Platform Size 1 month 3 months 6 months

Leader-board 728X90 £1,500 £4,400 £7,100

Billboard banner 970x250 £1,800 £5,100 £7,900 £14,450MPU

MPU 300x250 £1,250 £3,000 £5,000

Double MPU 300x600 £1,850 £5,100 £7,900

Spear’s Online Banner Advertising

970 x 250

300 x 250

728 x 90

300 x 600

Spear’s Website Traffic

Visitors (per Month) 140,000

Page Views (per Month) 400,000

Spear’s Website VisitorsThe content on spearswms.com and the audience it attracts ensure that your luxury brand reaches the decision makers or those that facilitate decisions in the UHNW community. Your company will get in front of the right audience at the right time.

Ad Type

ROS Banners

Geo-Routed Banners

High Impact Units

High Impact Geo-Routed Banners

Native Article

Native Article with Video (supplied)

Image at Top of Category

Site Skin

Geo-Routed Site Skin

Microsite

Videos added to Spear’s TV (supplied)

Videos contained within site pages

Minimum Price

$19 CPM

$32 CPM

$32 CPM

$44 CPM

$3,750 PER YEAR

$5,000 PER YEAR

$1,260 CPM

$38 CPM

$50 CPM

$69,000 PER YEAR

$3,750 PER YEAR

$63 CPM

PRINT & DIGITAL MEDIA PACK 2018GLOBAL WEALTH, Business & Culture

THE

PRES

S

“The Michelin Guide to the wealth management industry” Julien Seveaux, Stanhope Capital

CONTACT US:Jiggs PatelGroup Sales DirectorTel: +44 (0)20 3096 2286Mob: +44 (0)7903 255 295jiggs.patel@spearswms.com

PRINT & DIGITAL MEDIA PACK 2018GLOBAL WEALTH, Business & Culture