red ocean vs blue ocean strategy
Post on 23-Jan-2016
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DESCRIPTION
For educational
TRANSCRIPT
Prepared by: Norashikin Binti Zainuddin Tan (2013938807)
Red Ocean vs.
Blue Ocean Strategy
(Death Care Services)
Traditional Graveyard Modern Death Care Services
• Economical • Expensive
• Unpleasant Environment • Pleasant Environment
• Pollution • 1 Stop Service
• No maintenance • After Sales Services
Nirvana and other death care service providers
Conclusion
• Be creative, innovative, add value and create uncontested market in order to be leader in the market.
• Blue Ocean Strategy is a part of Red Ocean Strategy.
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