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Post on 11-May-2020
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Sales and Marketing Togetherness
Jill RowleyChief Growth Officer
Marketo@Jill_Rowley
Bots, Automation, AI
By 2020 customers will manage 85% of their relationship with a business without talking to a human being
Gartner
Meet the Modern Buyer
Digitally driven Socially-connected
Mobile Empowered
The world's largest professional network with more than 562 million users in over 200 countries and territories worldwide.
2018: An Internet Minute
Facebook has over 2 billion active daily users
Traditional vs Digital Buyers
In-person / Phone / Email
Replaced by Digital and Social
Buyers are avoiding sales people
Value in engaging with sales?
Salespeople are being replaced
Marketing needs to know more about Sales
Sales needs to know more about Marketing
We all need to know more about our CUSTOMERS
#CustomerCenteredCentricObsessed
@jill_rowley #MKTGNation
Jill RowleyChief Growth Officer @ Marketo
@Jill_Rowleyjrowley@marketo.com
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