scl conference 2015: a journey into identity and fraud
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©2012 Experian Limited. All rights reserved. Experian and the marks used herein are service marks or registered trademarks of Experian Limited.
Other products and company names mentioned may be the trademarks of their respective owners. No part of this copyrighted work may be
reproduced, modified, or distributed in any form or manner without prior written permission of Experian Limited.
Experian Public.
A Journey into Identity and Fraud – Joe’s Story
Jonathan Walsh
Head of Consultancy – Identity and Fraud solutions
2©2013 Experian Limited. All rights reserved.
Experian Public.
A proven integration that delivers Identity checking to help you:
Meet your KYC and AML obligations
Avoid fraud
Build trusted relationships with genuine customers
Experian working with SCL
3©2013 Experian Limited. All rights reserved.
Experian Public.
Illustrating a typical customer
journey, what that means for your
business and how we can support
you every step of the way
4©2013 Experian Limited. All rights reserved.
Experian Public.
Challenges across the customer lifecycle
ACQUIRE profitable new customers, protecting your
business without impacting on service to genuine customers
GROW and develop effective, long term customer relationships safely
KNOW which prospects you want to target and avoid encouraging fraudsters
MANAGE the relationship for on-going loyalty
5©2013 Experian Limited. All rights reserved.
Experian Public.
Joe just graduated and is living with his
parents...
Meet Joe…
6©2013 Experian Limited. All rights reserved.
Experian Public.
Joe decides to go on holiday – he’s heard about secure, cost-effective ways
to pay abroad
Credit RiskIdentity Fraud Prevention ConsumerServices
Payments
Fra
ud
da
ta
Your business challengeHow do we target the right customer with the right offer while protecting our business?
He looks into his options…
7©2013 Experian Limited. All rights reserved.
Experian Public.
Joe visits a prepaid card provider’s website...
Credit Risk
Cre
dit r
isk
Aff
ord
abili
ty
Ind
eb
tedn
ess
Su
ita
bili
ty
Identity
Ide
ntity
ve
rification
Ide
ntity
qu
estio
nin
g
Fraud Prevention
Ap
p f
raud
pre
ve
ntio
n
Fra
ud
sco
rin
g
ConsumerServices
Do
cu
me
nt ch
eck
Payments
Dire
ct
De
bit c
he
ck
Pa
ym
en
ts G
ate
wa
y
KY
C/C
DD
Nation
al d
ata
Fra
ud
da
ta
Ide
ntity
va
lida
tio
nYour business challengeHow do we grow safely?
He decides to buy one …
De
vic
e inte
llige
nce
8©2013 Experian Limited. All rights reserved.
Experian Public.
Joe applies for his prepaid card
Credit RiskIdentity Fraud Prevention ConsumerServices
Payments
Cre
dit c
ard
ch
eck
De
vic
e inte
llige
nce
Tra
nsa
ctio
n c
he
cks
Hig
h r
isk a
dd
resses
Your business challengeHow do we protect business without impacting service?
He flies away for a great break…MR JOE BAXTER
1234 1234 1234 1234
Prepaid card
00 09/12 08/15
9©2013 Experian Limited. All rights reserved.
Experian Public.
Joe starts work and meets Sallyshe’s recently joined the company too
having been working abroad
Joe and Sally…
10©2013 Experian Limited. All rights reserved.
Experian Public.
Joe wants the latest technology
so he visits his high street phone outlet and applies
for the latest model
Your business challengeHow can we give instant service while protecting our business?
Credit Risk
Cre
dit r
isk
Aff
ord
abili
ty
Identity
Ide
ntity
ve
rification
Ide
ntity
qu
estio
nin
g
Fraud Prevention
Ap
p f
raud
pre
ve
ntio
n
Fra
ud
sco
rin
g
ConsumerServices
Payments
Ba
nk a
/c c
he
ck
Dire
ct
De
bit c
he
ck
Pa
ym
en
ts G
ate
wa
y
KY
C/C
DD
Nation
al d
ata
Fra
ud
da
ta
Ide
ntity
va
lida
tio
n
The latest model
11©2013 Experian Limited. All rights reserved.
Experian Public.
Joe and Sally find their dream property
– and the Bank are pleased to tell the couple they are accepted
Their dream house…
Credit Risk
Cre
dit r
isk
Aff
ord
abili
ty
Ind
eb
tedn
ess
Su
ita
bili
ty
Identity
Ide
ntity
ve
rification
Ide
ntity
qu
estio
nin
g
Fraud Prevention
Ap
p f
raud
pre
ve
ntio
n
Fra
ud
sco
rin
g
ConsumerServices
Do
cu
me
nt ch
eck
Payments
Ba
nk a
/c c
he
ck
Dire
ct
De
bit c
he
ck
Pa
ym
en
ts G
ate
wa
y
KY
C/C
DD
Nation
al d
ata
Fra
ud
da
ta
Ide
ntity
va
lida
tio
nYour business challengeHow can we be confident the customer is who they say they are?
12©2013 Experian Limited. All rights reserved.
Experian Public.
Fast forward
years
13©2013 Experian Limited. All rights reserved.
Experian Public.
10 years later…
14©2013 Experian Limited. All rights reserved.
Experian Public.
Joe’s online identity is
compromised
Your business challengeHow do we protect our customers from potential fraud?
Credit RiskIdentity
Ide
ntity
qu
estio
nin
g
Fraud PreventionO
pen
a/c
mo
nito
ring
ConsumerServices
Cre
dit E
xp
ert
Payments
De
vic
e inte
llige
nce
Nation
al d
ata
Fra
ud
da
ta
Hig
h r
isk a
dd
resses
Data
Pa
tro
l
A problem arises…
15©2013 Experian Limited. All rights reserved.
Experian Public.
Joe shows signs of financial stress due to
being over committed...
Joe’s finances take a nose-dive…
16©2013 Experian Limited. All rights reserved.
Experian Public.
Desperate for money, Joe applies for a credit card
fraudulently...
Joe breaks the law…
Your business challengeHow do we ensure people are telling us the truth when they apply for products?
Credit RiskIdentity Fraud Prevention
Ap
p f
raud
pre
ve
ntio
n
Op
en
a/c
mo
nito
ring
Fra
ud
sco
rin
g
ConsumerServices
PaymentsN
ation
al d
ata
Fra
ud
da
ta
17©2013 Experian Limited. All rights reserved.
Experian Public.
As a structured payment plan, Joe agrees to pay by Direct Debit...
Joe starts to take control…
Your business challengeHow do we validate a payment is set-up correctly?
Credit RiskIdentity Fraud Prevention ConsumerServices
Payments
Ba
nk a
/c c
he
ck
Dire
ct
De
bit c
he
ck
Pa
ym
en
ts G
ate
wa
y
18©2013 Experian Limited. All rights reserved.
Experian Public.
Meet your legal obligations for KYC and AML checking
Prove your customers’ identities
Avoid fraud
Offer a great customer experience with fast, easy and risk-free registration
Delivered through a tried and trusted integration with UltraPos
Come and have a chat with us on our stand
Experian helping you to:
19©2013 Experian Limited. All rights reserved.
Experian Public.
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